Brick-And-Mortar Retailers Take On Omnichannel
PYMNTS
MARCH 21, 2018
To meet consumers where they want to shop, retailers are taking an omnichannel approach to their offerings. Some customers – those of the brick-and-mortar persona – just want to shop in-store and haven’t purchased anything online over the past three months. Retailers, after all, have an average satisfaction score of 37.9
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