We analyzed 7 of the fastest-growing personal finance apps of all time to figure out the secrets to their success — here’s what we learned
CB Insights
OCTOBER 10, 2017
Robinhood’s goal was not to build an app for day-traders or portfolio managers; it was to build an app for the first-time retail investor. The returns on these funds are much higher and much more reliable (for most) then trying to build a portfolio manually, especially when accounting for retail investor psychology.
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