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Ultimate 5-Step Guide to Transitioning from Google Optimize

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Ready for your Google Optimize sunset replacement? Strategies for Seamless Migration and Accelerated Experimentation Growth The upcoming Google Optimize sunset has made it crucial for businesses to find reliable replacements. Document all actions taken in Google Optimize.

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Google Quits Cookies As Data Privacy Regs Show Fangs

PYMNTS

Looks like the digital advertising and marketing sectors are in for a reckoning. The Merchants’ Guide to Navigating Global Payments Regulations , powered by Ekata, dives deep into this complex and unsettled topic, from possible abrupt retail impacts to long-term open banking repercussions. Together in a Privacy Sandbox.

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Google Eyes Investing In Indonesia’s eCommerce Hub Tokopedia

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Google and Temasek Holdings Private Ltd. , The Indonesian eCommerce retailer backed by SoftBank Group Corp. ’s The Indonesian eCommerce retailer backed by SoftBank Group Corp. ’s But Google and Temasek appear to be the most interested, and negotiations could conclude in a few weeks, Bloomberg’s anonymous sources said.

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Today In Retail: Birkenstock Might Sell To CVC; Cognira Releases AI Suite For Retail

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In today’s top retail news, Birkenstock is said to be in discussions for a sale to CVC Capital Partners, while Cognira has released its AI Promotion Solution. Plus, Jennifer Lopez is depending on Flowcode for marketing of her new JLo Beauty brand. Cognira Rolls Out AI Promotion Suite For Retailers.

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Retail 2021: The Five Things Retailers Should Be Talking About At NRF This Week

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Every year for the last 110 years , members of the retail trade group, known as the National Retail Federation (NRF), have assembled to discuss the slate of issues pertinent to its members. COVID-19, of course, didn’t cause physical retail’s steep decline — it just accelerated it. Retail is now about logistics and the last mile.

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[Podcast] What If? So What? Episode 3: What if You Could Do 5 Years of Digital Marketing in 6 Months

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The pandemic dramatically accelerated the evolution and maturity of digital marketing. As platforms, approaches, and channels have all shifted seemingly overnight, we have a new normal for changing your marketing strategy more rapidly than ever. Apple | Spotify | Amazon | Google | Stitcher. In Episode 3 of the What If?

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The Digital Shift In Retail And Payment Methods

PYMNTS

In retail technology, Yotpo is helping brands capture the digital shift by making a compressed marketing stack for online shopping. Social shopping is the newest hot trend fueled by the pandemic, as new startups are emerging and established brands such as Macy’s are catching up to capture this area.

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