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Salesforce Marketing Cloud: Introduction to Email Studio 101

Perficient

Salesforce provides different types of clouds and Marketing Cloud is one of them. Marketing Cloud is a platform that has multiple tools designed for an organization to interact with their customers or potential customers across various channels. Image 01: Home Page of Marketing Cloud. Image 03: Content builder Tools.

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Video: 8 Ways to Crank up your Sitecore Authoring and Marketing Experience

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Whether you are launching a new Sitecore XP environment in the next few months or are wanting to enhance your authoring and marketing experience, this video should be a whistle stop on your enhancements campaign tour. Since then it was also presented to a smattering of Sitecore User Groups. Marketing automation tips.

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Alibaba’s Ant Group Produces Preparatory Regulatory Filing For Intended IPO

PYMNTS

Ahead of an intended initial public offering (IPO), Alibaba Group Holding’s Ant Group has conducted a preliminary filing with the securities watchdog of China, Reuters reported. The news service reported that the move hints that the two Chinese investment institutions will be heading up the group’s onshore offering.

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Modular omni-channel marketing content: A game changer for personalization campaigns

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Technical Marketers running personalization campaigns need content. By using experience fragments, Marketers can build modular content or “distributed content” This means that a marketer can send a blog CTA to Facebook, a display ad, or a mobile app from a single editor. All this results in significant extra effort.

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Perfecting the Close Checklist

Speaker: Nancy Wu, Head of Sales and Customer Success at SkyStem

Delivery Method: Group Internet-Based. Feedback and Comments: contact marketing@skystem.com or call 646-833-3177. Due to this program being offered free of charge, there will be no refunds issued. Program Knowledge Level: Overview. Prerequisite: None. Advanced Preparation: None Required. May 18, 2022 at 1pm EST

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Ant Group Debuts Virtual Bank In Hong Kong Weeks After Filing IPO

PYMNTS

Ant Bank, the virtual banking division of Hangzhou, China-based Ant Group , has launched banking services in Hong Kong, Fintech News reported. We set up Ant Bank with the intention of providing increasingly mature FinTech products and services to the Hong Kong market and to provide a new choice to people locally.”. billion yuan ($10.5

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Report: Jack Ma Offered Part Of Ant Group To Chinese Government To Smooth Over IPO Fiasco

PYMNTS

Alibaba billionaire Jack Ma told Chinese regulators in November that he would give portions of Ant Group , the FinTech he founded, to the country's government in what so far has appeared to be an unsuccessful effort to make peace with authorities in the country, The Wall Street Journal (WSJ) reported.

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ABCs of Data Normalization for B2B Marketers

It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. Well, marketers rely on this grouping to reach their goals.

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How to Attract Multiple Generations to Open New Accounts and Apply for Loans

Understanding these attitudes and using them to inform marketing messages enables community banks, regional banks and credit unions to better serve their customers. What makes the group different in how they receive information? The experiences of every generation are characterized by their behaviors involving finances.

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Back to Basics with Reconciliations

Delivery Method: Group Internet-Based. Feedback and Comments: contact marketing@skystem.com or call 646-833-3177. Due to this program being offered free of charge, there will be no refunds issued. Program Knowledge Level: Overview. Prerequisite: None. Advanced Preparation: None Required.