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Improve Engagement with Web Push Notifications and Sitecore Marketing Automation

Perficient

With better view and click through rates and less regulatory hurdles then email, they have become a popular channel for digital marketers trying to reach their audiences. Refer to guidelines to make sure your messages appear cleanly to users. This goal will be used to trigger Marketing Automation. A New Sitecore Module.

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New EU Guidelines Ask Google, Digital Platforms To Disclose Search Ranking Criteria

PYMNTS

European Union (EU) guidelines released on Monday (Dec. These guidelines set the standard for algorithmic ranking transparency and will increase fairness in the online platform economy, which drives innovation and welfare for millions of Europeans,” Margrethe Vestager , digital chief, EU, said in a European Commission statement. .

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Visual Storytelling: Design Eye-Catching Graphics

Perficient

Using visual media, like graphics, gifs, and infographics help publicize your brand, grow your online following, and even influence whether or not you make the sale. To help with this process, we at Perficient have compiled our favorite tips and how-tos for elevating your marketing mix and improving your brand’s visual narrative.

Branding 520
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Visa: Online Spend Up 27 Pct In November, Instore, Credit Spend Cools

PYMNTS

Visa saw more growth in payments in November, including a 27 percent spike in online payments, a filing from the Securities and Exchange Commission (SEC) stated. International market trends varied due to COVID-19 guidelines, with restrictions helping to boost online payments in countries like the U.K.,

Online 222
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It’s a Program, Not a Project: Designing Websites for Accessibility

Perficient

Being able to order groceries, prescriptions, and other essential products online can be a challenge for people with disabilities in the best of times. It creates a more efficient and less expensive lifecycle process as defects are identified and solved before going to market. Accessibility Belongs in the Design Phase.

UX 531
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Ingo’s Edwards Plays The Inside Straight On Online Gambling

PYMNTS

And that opened up an entirely new playing field for online gaming establishments now free to operate in any state that would allow them. But now gaming and sports betting is moving online and regulators are just now trying to figure out how to manage it.”. Or Michigan, which starts online gambling Friday, Jan.

Online 181
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Interview: Gary Johnson on How COVID-19 Can Power the Electric Vehicle Market

Perficient

They had to change the way they operate with new social distancing guidelines. From retail to consumer goods, online and mobile sales are up significantly. The omnichannel (online-offline) approach is essential, but digital has the opportunity to make the most significant impact. No one knew what to make of it.

Marketing 309