How to End Price Your Deposit Accounts
South State Correspondent
OCTOBER 3, 2024
We had both retail and business customers look at two similar accounts but with different pricing syntaxes. Millennials, however, were more biased to odd digit pricing and were more strongly influenced by a pricing structure that ends in $0.95 (below). However, the data is strong (below) on which path to choose. and $24.00
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