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Why Commerce Should be the Key to Your Digital Transformation

Perficient

A digital transformation journey is effective for businesses because it is rooted in commerce and investing in commerce throughout a digital transformation will have a direct impact on your business and its future, starting with your go-to-market strategy. Your Go-To-Market Strategy is the North Star.

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What Your Digital Commerce Strategy Means to Your Company

Perficient

Competitive Market Situation – What is known and validated about what direct competitors are doing in this space? Your Go-to-Market Strategy – How are your go-to-market strategies responding to support the evolving digitally enlightened customer? Our Key Takeaways with Strategy.

Strategy 491
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The Importance of PIM for your B2B Marketplace Strategy

Perficient

PIM, as most of you readers might know, stands for product information management system. It’s important to have a solid foundation of accurate product information and a faster time to publish to support this exponential growth. In any case, a company will spend time to clean up, collect, and distribute product information.

Strategy 508
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A Strategic Perspective: Emphasizing Inclusivity on a Global Level for Web Design

Perficient

These experiences must aim to accommodate and benefit different audience needs based on their geographical location, culture, ethnicity, race, gender, age, language, sexual orientation, and so on, without seeing these factors as an obstacle to overcome in the strategy and design process. Strategy and Design: Who Should Be in the Room?

Strategy 496
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Conversational Marketing: Old School Meets New School

Perficient

Through a better informed personalized conversation, you’re able to establish a deeper connection with consumers. Utilizing technology to engage and learn more about the visitor allows the human representative to make more informed recommendations to the visitor, creating a more personalized and better user experience.

Meeting 443
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The evolution of AI & lending: Parallel journeys shaping the future

Abrigo

Deep learning , a subset of machine learning, is technology that learns from large amounts of unstructured data and can make informed, intelligent decisions on its own. These machines could understand voice instructions and connect to different databases or systems to assemble useful information to return to the user.

Lending 221
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Ecommerce is Dead, Long Live Digital Commerce

Perficient

Is your current go-to-market strategy really working for your customers, or are you forcing them to do business the way you want them to do business? Let’s say a sales representative gathers all the information needed from the buyer to configure a quote. All these questions are critical to ask and understand.

Resources 340