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Growing my Professional Experience with Communication

Perficient

Working at Perficient was my first experience working in internal communications and marketing, and it opened my eyes to a whole new field of interesting careers and projects to pursue. As someone who wrote for both the Perficient Pulse Magazine and the Life at Perficient blog , interviewing was just as important as writing.

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Handcuffed by heritage

Chris Skinner

Building on yesterday’s blog, Money2020 has an official Money Magazine to go with the European show, produced by Norfico. I was picked as one of a few commentators to talk about what’s going on in the world and was featured in the magazine, which you can find and download here.

America 223
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How Digital Innovators Capitalize On Subscription Businesses

PYMNTS

To serve a wide range of consumers in the digital age, innovators are rolling out subscription offerings ranging from news content to gaming. Some providers are capitalizing on the concept by launching new services that offer access to premium content such as newspapers and magazines in exchange for a monthly fee.

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Three ways banks can support innovation in their markets.

Jeff For Banks

So why do FIs opt for the sideline in participating more fully in innovation? I recently wrote on these pages that FIs should develop Shark Tank like processes to get early stage equity capital into the hands of nearby entrepreneurs to fuel growth in local markets. But innovation need not start in northern California.

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Retailers Find New Innovation Fuel Against Amazon

PYMNTS

In this case of retail innovation, that comes down to a former Snap executive taking on Amazon with the launch of a new eCommerce platform. After two of the country’s biggest booksellers — Saraiva Livreiros SA and Livraria Cultura — filed for bankruptcy protection last year, Magazine Luiza saw room in the market.

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Blazing A Trail Of eCommerce Innovation With Cargo Bikes

PYMNTS

The company markets those bicycles to daycares, small preschools and small family-owned centers that can use a couple of the bikes to take a class on a field trip. The Philosophy and Market. In terms of marketing, Powell noted that there is a very small number of people looking for these types of bikes.

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How Experiential Retail Is Giving Physical Stores An Edge

PYMNTS

But with consumer spending holding steady, it’s important for retailers to grasp the opportunity to create innovative ways to get, keep and grow customers. One of the most commonly talked-about and executed strategies in the 2020 connected commerce world is experiential marketing. Wine and cheese for the shoppers? Pop-up stores ?

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