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New Data: Inside Main Street SMB’s Digital Shift

PYMNTS

Confronted with the option, most SMBs chose to innovate. In Main Street On Lockdown: Business Recovery edition, we surveyed 431 SMB owners from across the U.S. Forty-two percent of them say they plan to not only keep the innovations they have adopted since the pandemic began, but also to expand them as their areas slowly reopen.

Maine 182
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My Summer Internship Experience With the Marketing Team at Perficient

Perficient

Over the past ten weeks, I have had the amazing opportunity to work as a marketing intern with the corporate communications team at Perficient. During my internship, I have been so lucky to dip my toe in several areas of marketing that I am interested in, which has helped me improve my skills and get a feel for different career paths.

Marketing 322
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The State Of Main Street In 2020’s Second Half

PYMNTS

The first half of 2020 was a tough time to run a small business on Main Street as stay-at-home orders closed down restaurants and retailers for much or all of the past five months. That requirement of rapid change left many Main Street merchants deeply shaken and worried about their futures.

Maine 181
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Trepp’s Review and Outlook on Commercial Real Estate Market

Abrigo

Key Takeaways Trepp's head of Commercial Real Estate Finance outlined the current CRE market and looked at the future of CRE during Abrigo's recent ThinkBIG conference. This post by Hayley Collier , Trepp's Marketing Communication Specialist, was originally published on Trepp's blog and can be found here. The pandemic's impact on CRE.

Marketing 312
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What Innovators Can Learn From Netflix

PYMNTS

But the one thing that might work is taking a page from the innovation playbook that Netflix seems to have written and followed over the last 22 years. The growing popularity of DVD rentals in the early 2000s introduced more competition into the market, making them more affordable for more consumers. I Don’t Want To, But I Have To’.

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Why Belgium Can Be A Good ‘Test Market’ For FinTech Firms

PYMNTS

It is a very good test market,” Drappa said. The market being small, you can test your product on different population[s] with reduced marketing fees.” Large multinational companies see opportunity in the city: Oracle has picked Brussels to bring its FinTech Innovation Program to the continent, the company announced in June.

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Commercial Card Innovation Puts SMBs In The Spotlight

PYMNTS

Smaller companies were the focus of innovation in the commercial card space this week thanks to new cards designed for small and medium-sized businesses (SMBs). This week’s commercial card innovation tracker includes the launch of business cards by American Express and Amazon in addition to one by Wyndham Hotel & Resorts and Barclays.

Cards 248