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Burger King, Steak-umm And Next-Level Social Media Marketing

PYMNTS

Brands have flocked to social media in an attempt to meet their consumers where they are and display a different side of themselves. Social media can be a terrific place to build bonds with one’s customers and show off a clever, avant-garde sense of humor – if a brand is good at it. In their defense. Did it work?

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Why AI Is Social Media Fraud’s New Best Friend

PYMNTS

It can be difficult these days to remember the almost idyllic promise of social media when it first entered the general consumer consciousness. That’s not to tempt one into nostalgia, or to suggest that social media has become marred beyond recognition. Digital Evolution. Fraud Increases. trillion in 2018.

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Steal This 5-Step Banking Innovation Playbook from Gentle Monster

South State Correspondent

For inspiration in banking innovation, we often look to other industries. Instead of thinking traditionally, Gentle Monster pursued a strategy of innovation and creativity to become the hottest sunglass company globally, creating a company currently valued at $900 million. These striking designs paid for themselves in media exposure.

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The Innovative ‘Green Shoots’ Growing Out Of COVID-19’s Scorched Earth

PYMNTS

An Opportunity for Innovation . As the situation evolves, Wang told Webster, the innovative responses are doing the same. The company mobilized its offline sales force and encouraged them to use VR and social media to better engage customers.

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NEW DATA: Relevance Test: Majority Of Consumers Find Bank Web Content Lacking

PYMNTS

Forty-two percent of respondents report using mobile apps as their main source for financial education, and 36 percent report using social media to learn about financial products. Rich media content such as on-demand video, meanwhile, is an appealing tool for accessing relevant, targeted information for nearly half of consumers.

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Good Customer Service, Does it Create Good Customer Experiences?

Perficient

It may seem tricky molding these two together, but shifting the focus towards understanding and serving your consumers is the main priority. Retailers can use multiple ways of communication such as emails, text, and social media. Understanding Customers and the Experiences They Demand.

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The Rapid Rise Of Social Credit Scores 

PYMNTS

Since roughly 2014, the Chinese government has been working on the system, which is designed to be a “method to perfect the socialist market economy system, accelerating and innovating social governance,” according to a State Council notice from 2014. Not paying one’s debts, for example, is an obvious one. million on enterprises.