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Maximize Growth with Optimizely Tools: A Strategic Approach

Perficient

However, many enterprise organizations face challenges when it comes to coordinating the rollout of new marketing technology products and achieving scalable growth. Overcoming Hurdles and Driving Results In this series of articles, we will explore how Optimizely tools can help businesses overcome these hurdles and drive results.

Tools 251
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Eric Enge Recognized as Top Digital Marketing Influencer

Perficient

Eric Enge, Principal at Perficient and lead co-author of The Art of SEO (the best-selling “bible” of the SEO industry), was recognized for the second year in a row as a top digital marketing influencer by Browser Media! This latest recognition is a fitting testament to Eric’s continued dedication to industry innovation.

Marketing 500
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Innovative: The Business Value of Experience Design (Part 5 of 8)

Perficient

In this post, we explore the value of innovation: Bringing diverse and fresh ideas and perspectives to help the organization think differently, differentiate and future-proof its investments. The latter is innovation by demand! Innovation is the implementation of something new.” Innovation is the implementation of something new.

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Nationwide to Talk Personalization, Data, and AI at Dreamforce 2024

Perficient

Dreamforce is right around the corner taking place in San Francisco on September 17 to 19, and learning how to get the most out of your customer data with AI-powered tools is top of mind. Join Us at Dreamforce Join us to explore the future of personalized marketing and more at Dreamforce. One such brand is Nationwide. Don’t worry!

Data 419
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Marketing Deposits Like Barbie

South State Correspondent

Film quality aside, there have been few movies in the history of the World that have done a better job at marketing than Barbie. This article highlights these lessons and applies them to marketing deposits. We will also stipulate that you don’t have $100mm to spend on a marketing budget. Marketing made it so.

Marketing 195
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Use This Framework for Better Bank Innovation

South State Correspondent

Every bank wants to be “innovative,” but the truth is innovation is difficult. Add to that a bank’s resource constraints, compliance demands, budget goals, legacy IT infrastructure and talent gaps, and innovation for a bank is extremely difficult. The Problem of Bank Innovation. Framing Innovation.

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MoneyLion Wants to Help Americans Save With New Investment Tool

Bank Innovation

EXCLUSIVE- PFM app MoneyLion today launched an investment tool called MoneyLion Plus, that aims to help the average American save money. A lot of people don’t,” Tim Hong, MoneyLion chief marketing officer told Bank Innovation. How do you save money? How do you invest?

Tools 268