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Social Media Innovations And SMB Challenges

PYMNTS

Burberry has created a “mini program” with Tencent that provides exclusive content and tailored experiences that can be unlocked on WeChat, at a time when China has millions of mini-communities on the social media platform. All this, Today in Data.

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Burger King, Steak-umm And Next-Level Social Media Marketing

PYMNTS

Brands have flocked to social media in an attempt to meet their consumers where they are and display a different side of themselves. Social media can be a terrific place to build bonds with one’s customers and show off a clever, avant-garde sense of humor – if a brand is good at it. In their defense. Did it work?

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Top 5 Banks #Winning Social Media

Bank Innovation

EXCLUSIVE - For all the talk about appealing to millenials, not that many banks or FIs out there have figured out social media. Sure, most of them (if not all) use various social media platforms such as Twitter, Facebook, or even YouTube to promote their products and services, but it wasn’t easy to find ones […].

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Don’t Send Payment Reminders with Social Media, FICO Says

Bank Innovation

Consumers still aren’t comfortable receiving notifications like late payment reminders through social media channels, a study released today by FICO found.

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Standard Chartered adds mobile banking to social media platforms

Bank Innovation

Standard Chartered customers can now do their mobile banking through social media platforms. Starting this month, the London-based company is letting customers in Botswana, Zambia and Zimbabwe transfer money to friends, view account balances and pay bills through social media platforms, including Facebook Messenger and WhatsApp.

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Amex Study: Social Media Shout-Outs Could Pump $197B Into SMB Economy

PYMNTS

As the holidays grow closer, American Express says research has shown that social media promotions and engagement could be a big boost for this year's Small Business Saturday event, according to a press release.

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Standard Chartered adds mobile banking to social media platforms

Bank Innovation

Standard Chartered customers can now do their mobile banking through social media platforms. Starting this month, the London-based company is letting customers in Botswana, Zambia and Zimbabwe transfer money to friends, view account balances and pay bills through social media platforms, including Facebook Messenger and WhatsApp.