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Amex Study: Social Media Shout-Outs Could Pump $197B Into SMB Economy

PYMNTS

As the holidays grow closer, American Express says research has shown that social media promotions and engagement could be a big boost for this year's Small Business Saturday event, according to a press release. Last year, 110 million people participated in Small Business Saturday, with sales hitting a record $19.6

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St. Louis Colleagues Rank Perficient a Top Workplace in 2020

Perficient

Louis Post-Dispatch survey.” Colleagues now engage in philathropic and social activites through technology like video calls, Microsoft Teams , and social media. Louis’ best midsize companies to work for. “I ” Jason Hudnall , general manager. The Significance of Being Named a Top Workplace in 2020.

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Best Way to Drive In-Store Traffic? Facebook, Study Says

Bank Innovation

Facebook is the key to online traffic—but most small businesses run to the social media king to drive in-store traffic, too. More than 40% of SMBs will turn to Facebook for a boost in in-store traffic, according to a survey of 250 SMBs across the U.S., conducted by digital marketing technology company Netsertive.

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The Innovative ‘Green Shoots’ Growing Out Of COVID-19’s Scorched Earth

PYMNTS

PingPong did an exclusive survey of 500 merchants about their inventory level and sales expectation. More than half of respondents indicated that their total inventory in possession (FBA, in transit or received) will last less than two months, while close to 25 percent of those surveyed had inventory for less than a month.

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Is Your Financial Institution Data Driven? Survey says, ‘Probably Not’

Celent Banking

Celent recently surveyed about 100 North American banks and credit unions to understand the state of analytics adoption and the drivers behind its growth. The survey found that just 29% of responding financial institutions thought their organizations were highly data-driven. But are they? Lack of Leadership.

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How The Cost-Conscious Aussie SME Approaches Innovative Tech

PYMNTS

Small businesses may be interested in innovative technologies, but only a few are willing to make the leap — and the investment — necessary to actually implement tools into their businesses. SMBs are willing to embrace innovative technologies beyond moderate use of new solutions. Pleasingly, we are seeing SMEs walk the walk.

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Unveiling the New Perficient People Promise

Perficient

The Discovery Process began with gathering data from social media and review site scans and looking at various internal data, such as results from Perficient’s annual Employee Engagement Survey. From the beginning, it was important to include the global voices of our own people in this process.

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