Perficient

NOVEMBER 9, 2020

When most people think about marketing automation, they think about sending emails to contacts. But, what can you really do with the right marketing automation tool? With that being said, how can marketing automation benefit the healthcare industry? HIPAA compliance and industry leadership.

Marketing Automation 525

Marketing Automation Marketing Resources System 525

Perficient

FEBRUARY 24, 2021

With the growing number of data sources and feeds about client contacts, sales and transactions – and market data from the company’s internal and external sources – the data acquisition life cycle needs to continuously be streamlined, standardized, consolidated, and monitored. Client Data Hub – Sales Intelligence. Data Governance.

Data 322

Data Analysis Tools Management 322

Gonzobanker

AUGUST 15, 2024

1: The Marketing and Sales System This system will intelligently collect the top-of-funnel marketing automation and social media activity with a data-driven enterprise lead and sales management capabilities. For this reason, Smarter Banks will step up their vendor management game. #7:

System 78

System Analytics Management Compliance 78

Gonzobanker

JANUARY 29, 2018

The resources necessary to build and maintain an analytically informed delivery channel are staggering to many management teams and boards, but as industry veteran Niel Devasir pointed out in this quick video , analytics leadership cannot be outsourced, even if some of the technology is. What’s in your message?

Analytics 98

Analytics Resources Strategy Marketing Strategies 98

Cisco

MAY 5, 2021

Earlier this year Cisco completed its acquisition of imimobile, adding an enterprise-grade, digital-first client interaction management platform to Cisco’s industry-leading collaboration and contact center solution portfolio. You already have a CRM, a Marketing Automation platform, or Call Center software.

Customer Experience 122

Customer Experience Branding Tools Strategy 122

Gonzobanker

MAY 14, 2018

At least one mid-size bank showed up with its entire exec leadership team AND board of directors. The most constructive general session I attended was by Content Marketing Institute ’s Joe Pulizzi who laid out a useful “how to” including how to “content tilt” to get messages to stand out for real. Everybody’s in The Game.

Branding 117

Branding Industry Apple Marketing 117

Gonzobanker

DECEMBER 19, 2017

Endless CRM and data management projects that shook our foundations and gutted our PMOs. BNC shareholders got a terrific premium, a 47% dividend increase, and a continued leadership role for Richard D. New Hot Category Award : Marketing Automation. This year brought us: Mergers out the yin-yang. Payments chaos.

Conference 85

Conference Industry Community Bank Community 85