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Brazilian Retailer Magazine Luiza To Compete With Amazon

PYMNTS

Brazilian retailer Magazine Luiza has announced that it will be selling books online, which could be picked up in one of its almost 1,000 stores. The company is aiming to compete directly with Amazon , which launched its online Brazilian operations in 2012. Magazine Luiza shares were up 1.9 percent at R$170.31 ($43.45

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Digital Ad Spending Now 51 Pct Of US Total For First Time

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Spending has concentrated as of late on tech giants as opposed to numerous smaller sources like local TV, magazine and newspaper sources. That's because online ads can be less expensive overall as opposed to other media platforms, according to WSJ, and marketers can access better ways to target and market to the consumers they want to reach.

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Apple Winds Down iTunes

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The company is taking more of a focus on the booming subscription eCommerce market. Apple will also be offering an online news subscription service that includes newspapers, as well as around 300 magazines and costs $9.99 Customers will be able to watch content from a variety of sources all within the iOS TV application.

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Goldman Sachs Celebrates First Retail Year and Its Online Deposit Platform

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After a full year in service, Goldman Sachs Bank USA is celebrating its first full year in retail and its online deposit platform’s success. Since its inception a year ago, the online deposit platform, which Goldman Sachs purchased from GE Capital Bank, has garnered $4 billion deposits without a major marketing push.

Online 100
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New Fashion Startup Bets Its Future On Off-Price Luxury

PYMNTS

“We have increased our customer base online, and many of our customers — in-store customers — are now multichannel customers.”. But even online, it’s hard to see a trend. As hard as it is to handicap the category, a new online fashion startup called Affordable Chic – which launched online on Jan.

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Good Housekeeping Revitalizes Content Marketing

PYMNTS

One publication that’s helping to further evolve the publishing world when it comes to content marketing is Good Housekeeping. The 132-year-old magazine has taken content marketing to a new level following the hiring of its new Editor-in-Chief, Jane Francisco, just four years ago. We can do Facebook Live.

Marketing 101
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Guitar Center Troubles Aside, Pandemic Tunes Musical Instrument Sales

PYMNTS

Not surprisingly, Reverb , the largest online musical instrument marketplace, said it has seen a significant increase in pandemic-era sales. 2 press release, consumers' increased preference for online shopping, as well as traditional efforts like increased marketing, have also helped drive results. We feel very lucky.”.

Retail 218