Remove Management Remove Marketing Strategies Remove Millennials
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Growth Loops – The New Way To Grow Bank Product Sales

South State Correspondent

The branch thinks about increasing deposits, and Treasury Management thinks about growing treasury management. This problem is often magnified when marketing gets involved as marketing then goes off and creates a strategy based on the bias and limitations of what the product people told them.

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Pandemic Leads D2C Pet Brands To Navigate Digital Shift

PYMNTS

It is a $75 billion industry dominated by millennials and ripe with opportunity for direct-to-consumer (D2C) brands. Several of them are navigating changes in the market brought on by the pandemic-led digital shift. A Korean company called Pluto Electronics has crafted a unique strategy entering the U.S.

Branding 166
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Deciphering Bank Customer Intent with AI in 4 Steps – Part 1

South State Correspondent

We assume that every Boomer cannot handle technology, and every Millennial wants to get married late. As a marketing strategy, most of our resources are spent trying to get customers to look at content (on our website, social media, newsletter, email, partnerships, etc.) and then testing if they like it or not.

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10 Years Ago, Targeting Millennials Was Critical – What Now?

The Financial Brand

The post 10 Years Ago, Targeting Millennials Was Critical – What Now? The huge generation will inherit massive wealth, but are ill-equipped to deal with it. Here's how banks and credit unions can (and must) help. appeared first on The Financial Brand.

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Interviewing staff candidates for your firm: Some best practices

Abrigo

Is it recruiting and managing the process? Millennials want to walk away from their interview with positive feelings. Millennial employees ask themselves, “How do I feel when I come to work every day?” These types of queries help you with market strategy and remaining competitive in attracting the best applicants.

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Sometimes It Takes A Bagel

PYMNTS

Villante managed to get out with most of his investment — and waistline — intact, but he knew two things: He had dodged that bagel bullet and had to quickly pivot and find something else to do. Getting landlords and property managers on board wasn’t all that easy. Bringing Value To Payments. “It’s a no-brainer.”.

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Young Women Are Getting Richer. Here’s How Banks Should Market to Them

The Financial Brand

Here’s How Banks Should Market to Them appeared first on The Financial Brand. Millennial and Gen Z women are set to receive $80 trillion in wealth transfer and banks need to improve their marketing strategies if they want them as customers. This article Young Women Are Getting Richer.