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Create Successful Marketing Automation Campaigns for Healthcare

Perficient

When most people think about marketing automation, they think about sending emails to contacts. But, what can you really do with the right marketing automation tool? With that being said, how can marketing automation benefit the healthcare industry? Why is it important for healthcare companies?

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Perficient Listed in Forrester Now Tech: Salesforce Consulting Partners, Q1 2021 Report

Perficient

Key services include strategy, design, consulting, implementation, training and enablement, change management, and support.”. Forrester Now Tech: Salesforce Consulting Partners, Q1 2021 Report. The digital world is constantly evolving, and you have an important choice to make when it comes to your Salesforce consulting partner.

Report 507
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Perficient Included in Gartner’s 2020 Marketing Technology Vendor Guide

Perficient

Perficient was recently included as a marketing technology integrator in Gartner’s Marketing Technology Vendor Guide, 2020. This inclusion marks the second time Perficient has been listed as a sample martech integrator in the report.

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Why B2B Leaders Are Investing in PRM: Forrester Report

Perficient

Forrester interviewed Perficient for its recent report The Forrester Tech Tide: Channel Software, Q2 2020. Released last month, the report focuses on channel software and its increasing importance in winning, serving, and retaining customers – as well as dealers, distributors, resellers or other partners.

Report 332
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2020 Database Strategies and Contact Acquisition Survey Report

47% of marketers said they have a database management strategy in place, but there is room for significant improvement. Marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. New tactics to acquire data to reach marketing goals.

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Tools for Reporting with the FR 2052a Complex Institution Liquidity Monitoring Report

Perficient

Previously , I outlined the data that can be reported with the FR 2052a Complex Institution Liquidity Monitoring Report. My next blog will review the tools that can be used to help with reporting. 2052A Regulatory Calculations are available from Oracle FS Liquidity Risk Management. Automated tools include the following.

Report 294
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Perficient Listed in Two Q3 Forrester DPA Reports

Perficient

The Forrester Wave report identifies Perficient as one of “13 providers that matter most…” Says the report, “Reference clients praised the firm’s ‘proficiency in all aspects of the technology stack.'” The report examines implementation service providers for their work with DPA technologies.

Report 340
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Why B2B Contact and Account Data Management Is Critical to Your ROI

64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. Given data’s direct impact on marketing campaigns, reporting, and sales follow-up, maintaining an accurate and consistent database is a top priority for B2B organizations.

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Foundational ABM Building Blocks

Account-based marketing (ABM) is a key strategy for driving sustainable growth. Watch this webinar with Rachael Foster, Director of Account-Based Experience at ZoomInfo, and Dan Dolph, Manager of Account-Based Experience at ZoomInfo. Today, many B2B companies use ABM teams or technologies to make sales.

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Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes

Fact: Only 8% of sales and marketing professionals say their data is between 91% - 100% accurate. In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. of companies achieved a score indicating maturity in data management practices in the space.".

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Addressing Top Enterprise Challenges in Generative AI with DataRobot

Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.