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Perficient Included in Gartner’s 2020 Marketing Technology Vendor Guide

Perficient

Perficient was recently included as a marketing technology integrator in Gartner’s Marketing Technology Vendor Guide, 2020. According to Gartner’s CMO Spend Survey 2020-2021 , marketing technology currently accounts for 26% of budgets – a larger percentage than media, in-house labor, and agencies.

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Amidst a Global Crisis, Cloud Technology Trends for 2021 Emerge

Perficient

The COVID-19 pandemic has challenged the economic and labor markets, impacting all businesses regardless of their size. Cloud technologies have changed the way that enterprises deploy and integrate services, saving time and resources, and allowing them to hyperscale their services. The Public Cloud Market Will Surge.

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A Short, Semi-Accurate History of Web Content Management

Perficient

To understand where we are going in Web Content Management, we must first understand how we got to where we are now. Let’s embark on a semi-accurate and mildly satirical journey through the history of Web Content Management. The web developer wrote code in XSLT and marketers wrote content in XML and they saw it was bad.

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Reimagining The Bank As A Technology Company

PYMNTS

Intimidated by the scale and cost of a massive technological overhaul, large financial institutions (FIs) may approach their digital transformation (DX) journeys gradually, targeting various areas of operations to modernize one-by-one. “Banks are technology companies,” Rio Tinto recently told PYMNTS.

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Why B2B Contact and Account Data Management Is Critical to Your ROI

64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. However, investing in new technology isn’t always easy, and commonly, it’s difficult to show the ROI of data quality efforts. The digital age has brought about increased investment in data quality solutions.

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Perficient Names Five Area Vice Presidents, Expands Executive Leadership Team

Perficient

Perficient’s AVPs represent a cross-section of the firm’s end-to-end digital consulting portfolio, and will provide leadership and strategy for areas including management consulting, cloud platform solutions and integration technologies, custom software development and mobile solutions, and optimized global delivery capabilities.

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Perficient Included in IDC Market Glance: Lending Digital Transformation Strategies

Perficient

We knew that we could help optimize the debt collections process, reduce loan loss rates, and increase customer loyalty by leveraging a highly personalized and humanized approach to lending that combines process reengineering and technology throughout the customer journey. A Pathway to Improved Loss Rates and Happier Customers.

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Addressing Top Enterprise Challenges in Generative AI with DataRobot

Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.