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Banking’s CRM Conquerors

Gonzobanker

The contact center has been rapidly gaining popularity for CRM platforms in retail-oriented credit unions. Lake Michigan Credit Union tackled the notorious “next best product” challenge by incorporating member data and overlaying organizational priorities. CRM Use Cases That Deliver Value. Contact Center.

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GonzoBanker Awards 2017

Gonzobanker

Credit Union Merger of the Year – Goes to Lake Michigan Credit Union and its CEO Sandy Jelinski for acquiring Florida-based community bank Encore. Monty Python “I’m Not Dead … Yet” Award – Goes to physical retail. Malls, retail stores and even some bank branch closings proliferated in 2017. Over 90% of ours use the app.”.