Remove Marketing Strategies Remove Payments Remove User Experience
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With $2b valuation, Marqeta focuses marketing strategy on startups

Bank Innovation

While large consumer-facing fintech companies like Square, Klarna, Affirm and others tout speed and efficiency of their user experiences, card issuing and processing startup Marqeta‘s technology supports their payment capabilities, with its APIs allowing […].

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How Unattended Retail Sells Loyalty

PYMNTS

If they don’t, they’re forced to spend time and energy on additional marketing strategies to recruit the next batch of new customers. While brick-and-mortar stores can employ customer retention strategies, kiosk and vending machine operations don’t always have the same tools available. Unattended Loyalty .

Retail 162
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Citi: Turning Digital Payments Acceptance Into A Corporate Cash Management Play

PYMNTS

As merchants go global, the pressure grows for payment capabilities to localize. That is to say, as organizations expand on an international scale and reach new customers, those businesses must allow consumers to pay the way they want for the optimal end-user experience. Learn more: [link] pic.twitter.com/1xZ204A8Cp.

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Magento Powers Xenon arc B2B Marketplace For SMBs 

PYMNTS

Business-to-business (B2B) IT firm Xenon arc is launching an enhanced eCommerce platform for small and medium-sized businesses (SMBs) to improve their user experience when tapping services for the materials industry, the firm announced on Tuesday (Feb. The advanced B2B eCommerce solution is powered by Magento Commerce.

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Virtual Reality: 5G Retailers’ Secret Sauce?

PYMNTS

It found “some retailers are using VR to entice users to take a second look at their brands, deploying it first as a marketing strategy to better connect specific visuals with their brands in consumers’ minds, with sales as a secondary component. Last year saw a boom in brands using VR in this way, including U.K. Stayed tuned.

Retail 177
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Why Drive, Not Size, Is Key To FI Innovation

PYMNTS

A dominant focus for small FIs over the next three years will be user experience: 57.4 While payments technology will be a priority for all FIs, large FIs will make this a particular focus, with 60.8 The Innovation Readiness Playbook, done in partnership with digital banking and payment solutions provider i2c Inc.

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Beyond Mobile Banking, Giving (Alexa’s) Voice to Financial Lives, Naturally

PYMNTS

Fiserv VP of digital banking Scott Domach says the robust voice banking experience embraces everything from bill payment push alerts to fraud alerts, but one thing rules above all: The principle of natural speech. Ideally, those actions should run the gamut of transactions and financial services, across payments and cards.

Mobile 124