PYMNTS

JANUARY 19, 2021

Chuck Huang, founder and CEO of Citcon , explores how the pandemic has prompted retailers to capitalize on the surge in demand for contactless, digital payments. "As Progressive retailers have paved the way for this with email collection at registers, enabling them to connect their customers’ behavior in-store with them online.

Retail 211

Retail Payments Online Marketing Strategies 211

PYMNTS

SEPTEMBER 11, 2019

Virtual reality could have more retailers reach more consumers in the coming few years — in large part by upping the consumer experience. billion for retail and marketing in the year 2022, with revenues from VR initiatives expected to increase by 3,000 percent over the next four years. and Europe by 2022. Amazon VR Push.

Retail 192

Retail San Diego San Francisco Branding 192

Perficient

AUGUST 14, 2023

Strategies for Seamless Migration and Accelerated Experimentation Growth The upcoming Google Optimize sunset has made it crucial for businesses to find reliable replacements. Ready for your Google Optimize sunset replacement? In today’s data-driven environment, the functionality of data experimentation tools is paramount.

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PYMNTS

APRIL 4, 2019

Out of the haze of uncertainty emerged a new mobile network, and from the new mobile network came new retail applications and experiences, all taking advantage of the faster speed of the technology, and the potential to reduce friction. 5G Retail Deal. 5G Retail Deal. VR Retail Growth. A new report also says the U.S.

Retail 177

Retail Mobile Course Technology 177

PYMNTS

APRIL 16, 2019

Retailers put together window displays and signs to create enticing storefronts, engage customers via social media and send printed ads through the mail. If they don’t, they’re forced to spend time and energy on additional marketing strategies to recruit the next batch of new customers. Unattended Loyalty .

Retail 162

Retail social media Mobile User Experience 162

PYMNTS

NOVEMBER 11, 2016

That’s why marketers will be leveraging mobile in their holiday shopping strategies this year, with new and creative strategies that focus more on omnichannel solutions and less on generic mobile coupons. Overall, retailers are expecting an even brighter holiday season this year.

Mobile 188

Mobile Marketing Survey Marketing Strategies 188

PYMNTS

JULY 22, 2020

The retail industry is facing its first sales event of the pandemic with the coming of back-to-school sales. The projections were led by the National Retail Federation (NRF) this week, as it foresees record sales for back to school. At the very least, retailers need to depend on eCommerce sales in the states where the virus is raging.

Retail 186

Retail Meeting Arizona Florida 186

PYMNTS

JULY 22, 2020

A new advocacy group dedicated to direct-to-consumer retail was announced this week with representation from Google and several major retailers including QVC, Brooks Brothers and Lane Bryant. It foresees a short-term evolution of retailing to an all-DTC world. The group is ambitious at the outset.

Google 150

Google Groups Retail New York City 150

PYMNTS

MARCH 12, 2020

In an interview with Karen Webster, David Weidner, senior director of Pelion Market Development at Arm , said that that data combined with machine learning (ML) is the key for retailers to build personalized shopping experiences across physical and online settings.

Retail 182

Retail Data Examples Online 182

Independent Banker

DECEMBER 31, 2021

Anthony Englund, director of digital strategy at MSPC, the content marketing agency in St. Using Google search intent data to uncover consumers in a community bank’s market who are preparing for a major purchase, expanding their family or searching for a new home enables that bank to optimize its paid advertising so it gets results.

Marketing Strategies 91

Marketing Strategies Strategy Marketing social media 91

PYMNTS

JANUARY 20, 2020

New evidence of that — part of the broader trend of the existential changes in the world of brick-and-mortar retail, changes that are gaining more focus this month — comes from reports that stationery chain Papyrus is closing up shop. The chain had since expanded to some 260 or so retail locations. Total retail growth was 3.8

Retail 183

Retail Millennials Cards social media 183

PYMNTS

SEPTEMBER 17, 2018

Businesses have plenty of choices when determining marketing strategy, but reward-based programs stand out as incredibly impactful options to achieve business goals and drive effectiveness,” Blackhawk Network Marketing VP Theresa McEndree said in a press release.

Retail 148

Retail Fort Worth Dallas Marketing Strategies 148

PYMNTS

JANUARY 8, 2020

Department store chains in the United States might have experienced another disappointing holiday season, with the category of retailers that includes Macy’s , Nordstrom and JCPenney seeing overall sales drop 1.8 Customers responded to our gifting assortment and marketing strategy, particularly in the 10 days before Christmas.”.

Retail 131

Retail United States Marketing Strategies Report 131

PYMNTS

OCTOBER 6, 2016

Retailers continue to rely on paid search and email marketing channels, but mobile marketing and social media are continuing to increase in popularity as a way for businesses to grow their customer acquisition, according to a new study.

social media 205

social media Survey Retail Online 205

Bank Innovation

APRIL 4, 2018

Wrong, according Vinay Prabhakar, head of markets strategy, Payments at Finastra. EXCLUSIVE – When The Clearing House (TCH) rolled out realtime payments last November, one would think banks would quickly jump on that bandwagon, right? The problem, as it often is with big institutions, comes down to the bottom line. "We

Payments 186

Payments Marketing Strategies Strategy Marketing 186

PYMNTS

MAY 19, 2020

Now is not the time for CPGs and food retailers to back away from promotional activity. It is important for retailers and CPGs to engage with shoppers and meet their demands for savings and digital solutions.”. It is important for retailers and CPGs to engage with shoppers and meet their demands for savings and digital solutions.”.

Branding 239

Branding Retail Meeting National 239

PYMNTS

SEPTEMBER 13, 2016

Alisdair is a technology entrepreneur and brings nearly two decades of industry experience to his role leading product management and strategy for ThreatMetrix. Armen leads worldwide marketing strategy and execution for ThreatMetrix. Chief Products Officer, ThreatMetrix. Armen Najarian. CMO, ThreatMetrix.

San Jose 100

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PYMNTS

AUGUST 14, 2020

Disruption is hitting both the B2C and B2B arenas, and while it would seem they are two opposite ends of the spectrum, these ecosystems share commonalities in the kinds of trends that force sellers to modernize their market strategies. Getting Closer To The Consumer. This creates new challenges and paradigms for payment flows.

Strategy 295

Strategy Online Payments Management 295

PYMNTS

OCTOBER 27, 2016

Once they’re inside your store, they expect the experience to be a seamless one: More than 40 percent of smartphone shoppers want retailers to automatically surface relevant information, such as the location of the item in the store, a special deal or related products,” Google said in an Inside AdWords blog post.

Retail 100

Retail Google User Experience Mobile 100

PYMNTS

DECEMBER 23, 2020

Whether it is with a small, medium or mega-sized merchant, Hondal said businesses need to reimagine their loyalty strategies to manage customer experiences and ensure that they are consistently delivered throughout the organization. You used to go shop and have to get in your car and go to three different retailers,” she said.

Strategy 266

Strategy Marketing Marketing Strategies Branding 266

PYMNTS

JULY 15, 2020

The product and marketing plan were locked early in the year. The original business model for Onda was to launch at retail. So that strategy was completely taken away from us. Any sales must be routed through a distributor and eventually a retailer. Gray said he thinks he can be patient with retail.

Los Angeles 204

Los Angeles New York Retail social media 204

PYMNTS

FEBRUARY 2, 2021

Business buyers, including retailers and interior designers, often prefer to view products in person in order to gain a better grasp on a product’s minute details, like fabric texture or true color. Rustic Deco is in the midst of expanding its physical showroom for buyers, which continues to be an important asset for its B2B strategy. “If

Marketing 170

Marketing Strategy Meeting Online 170

PYMNTS

AUGUST 19, 2016

And one exec from Merkle , the data-based marketing agency with over 100 prominent retail clients, believes retailers need to start planning their holiday shopping strategies now. Retailers should gauge holiday shopping sales accordingly. percent during the 2015 holiday shopping season.

Retail 100

Retail Online How To Strategy 100

PYMNTS

FEBRUARY 16, 2018

As a result, our eCommerce business is now approximately $1 billion in annualized retail sales, and we are well-positioned to capitalize on what is sure to be a dynamic future in this space,” Nooyi told investors. And the numbers in this regard don’t lie: Physical retail is growing at a rate of about 3.6

Retail 124

Retail Branding Mobile Strategy 124

Payments Source

MARCH 28, 2019

Once Apple looked at the state of its existing ecosystem, it identified a space it could uniquely deliver on, and activated the partners needed to make it come to fruition — a perfect example of the concept of ecosystem enablement, argues Frank Kenney, director of market strategy for Cleo.

Apple 129

Apple Company Marketing Strategies Cards 129

PYMNTS

APRIL 11, 2017

Retailer Kohl’s announced Monday (April 10) that it named Greg Revelle as chief marketing officer. Greg and the marketing team will elevate and accelerate our loyalty and personalization efforts to help reach our goal of becoming the most engaging retailer in America.”.

Analytics 122

Analytics Branding Strategy Marketing Strategies 122

BankInovation

MAY 3, 2024

Technology integration during M&A activity is a customer-centric issue for banks, Danny Baker, vice president of market strategy at technology provider Fiserv, told Bank Automation News. Customers want stability and expectations for seamless experiences can […]

Marketing Strategies 118

Marketing Strategies Strategy Technology Marketing 118

PYMNTS

MAY 24, 2017

Penney announced that Marci Grebstein is joining the company as executive vice president, chief marketing officer, next month. Grebstein takes the spot previously occupied by Mary Beth West, who left the marketing post in April, moving on to the Hershey Company. Penney for their homes and families.”

Marketing 100

Marketing Marketing Strategies Retail Strategy 100

PYMNTS

MAY 12, 2020

Several of them are navigating changes in the market brought on by the pandemic-led digital shift. A Korean company called Pluto Electronics has crafted a unique strategy entering the U.S. and European Union markets with a D2C product for cats. But it needed a partner to complement its product line and grow the business.

Branding 166

Branding Online Strategy Marketing Strategies 166

PYMNTS

MARCH 9, 2017

As more companies ready themselves for eCommerce-based marketing strategies, the brick-and-mortar side is also prepping for integrating more connected in-store experiences. Euclid Analytics has found one anomaly that may turn all of this around on its head and bring the retail industry back to more traditional outreach efforts.

Study 114

Study Analytics Millennials Retail 114

PYMNTS

JULY 16, 2019

The data can potentially provide the retailer with insights into how to hone marketing strategies and stamp out rivals. The eCommerce retailer has over seven million shoppers tapping into its Assistant through Mozilla Firefox and Google Chrome, per data published via web browsers.

Google 109

Google Comparison Retail Marketing Strategies 109

PYMNTS

MARCH 29, 2018

Small merchants to national retailers can post deals on the app – and Skout Deals counts multinational chains, such as Best Buy , as its clients. And a BDO survey from October of 2016 found that nearly 60 percent of marketers plan to leverage mobile in their marketing strategies for that year’s holiday season. .

Retail 104

Retail social media Mobile Marketing Strategies 104

PYMNTS

NOVEMBER 13, 2020

Going forward, the company plans to invest in market expansion, branding and marketing strategy, as well as technology-enabled tools to drive efficiency. As George Arison, Shift’s other co-CEO, put it: “[These] results demonstrate that there is a clear demand for our offerings.”.

Online 214

Online San Francisco Trends Marketing Strategies 214

PYMNTS

MAY 14, 2020

But for many businesses, that presents a new chance to pivot or adjust business strategies. Prajit Nanu , CEO at Nium , recently told Karen Webster that companies should probably get used to the idea that what was once considered “normal” may never return. Pinpointing the Opportunity.

Online 174

Online Industry Retail Strategy 174

PYMNTS

JANUARY 17, 2018

The most popular time of the day when people drink coffee isn’t just a factoid: It’s a viable marketing strategy. The name stuck — and served the retailer well. While the coffee story might be entertaining, it’s not the full history of A&P’s private label strategy. The strategy would prove to be timeless.

Branding 119

Branding Millennials Retail Strategy 119

PYMNTS

MAY 29, 2020

“We’re entering the second quarter in a position of strength, adding to our confidence that we have sufficient liquidity to successfully execute our strategy in 2020 and over the longer term.”. On the earnings call late Thursday the CEO detailed some of the financial results and strategy going forward.

Cards 144

Cards Strategy Marketing Strategies Online 144

PYMNTS

MARCH 8, 2016

As well as representing a major endorsement of FairFX’s business model and success to date, this investment provides the necessary resources to execute our land-grab strategy in 2016 and beyond and push aggressively into the corporate card space,” said FairFX Chief Executive Officer Ian Strafford-Taylor in a statement.

Cards 100

Cards Marketing Strategies Strategy Resources 100