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The Collective was conceived by Fayez Mohamood , co-founder and CEO of retail technology company Bluecore. So far outside of the initial meetings (there was a second one June 26) the group’s activity has been limited to a whitepaper that summarizes some of the key concerns of the executive members.
– And how to enable your company to achieve faster profitability – William Mills Agency , a financial public relations and content marketing services company, released a whitepaper today detailing top factors leading to failure for fintech startups and how to avoid them.
Our agency is no stranger to technology, its evolution and its expanding impact on all of our lives. We live and breathe it each day through our clients, who have partnered with us (in most cases) for one reason: to help tell their technology story to the right people. But what about technology spending for your CMO?
To launch this new product, the lender will identify the marketingstrategy and credit risk criteria applicable to this digitally savvy millennial & iGen customer personas. For more information, see our whitepaper on “Can Alternative Data Expand Credit Access?”.
Content marketing has rapidly emerged as a key marketingstrategy within the fintech industry in a relatively short time. I vividly remember my content marketing conversations with clients in early 2014. Content marketing has arrived! We see a well-defined pattern with our fintech content marketing clients.
.” The inability to pinpoint exactly what your Marketing department is really good at–and perhaps, not really good at–reflects a strategic shortcoming for many community-based FI marketers. Thanks to technology, that decision is often made long before someone walks into the branch. Keep it up!
Sergii Danilenko (Head of Marketing). Banks are not experts in IT, so now they can leverage plug-and-play technology functionality. Corezoid is advocating for a “process focused” view of bank technology, by use of APIs. Download our latest whitepaper that discusses what it really takes to develop a successful Fintech startup.
Like a HELOC on your car but using a technology platform. Matt Decker (VP, Technology). He has more than 30 years of experience in financial technology and is a recognized leader in financial and technologymarketing. Download: 10 Reasons Why Fintech Startups Fail WhitePaper. Good job. ^WM.
Race Data brought bank client on stage who is thrilled with the product, he also states that the technology gives context to bank call center employees as well. ^KT. Katerina Frolovicheva (MD, Technologies Innovations). What’s the marketstrategy? This certainly adds a lot of technological capacity to the community bank.
From their web site: Based in San Francisco, MarketX was founded by a group of experienced professionals from finance, legal, and technology backgrounds. We try to leave a positive mark on the world through business and technology. It looks like a pretty cool technology. I believe Korean TeleCom is using their technology.
Their technology is basically a card with a built in computer that lets the holder to change a credit card to a different type of credit card, or perhaps even a debit card. Perhaps there is a big bank in Canada that has embraced their technology. Quicken Loans has invested in some cool technology and promoting the heck out of it.
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