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2020 Embrace the Moment Gala for Michigan Council of Women in Technology

Perficient

The Michigan Council of Women in Technology (MCWT) virtually presented the 12 th annual Embrace the Moment – MCWT Digital Signature Gala on Saturday, October 17, 2020. This event empowers female leaders in Michigan who change the world through technology. The Success of Embrace the Moment.

Michigan 493
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Hip On HIPAA: The Secret Sauce to Successful Marketing Campaigns

Perficient

Over the years, I’ve sat through (or participated in) countless digital platform/CRM presentations. I’m hard-pressed to think of one presentation that didn’t include the phrase “the right message, to the right person, at the right time.” Specifically, what is considered marketing and what is not.

Marketing 508
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Study: Who Has the Largest Index of Links?

Perficient

This included pulling all the links for 28 domains split into three markets: Technology, Health, and Finance. Perficient selected 3,000 queries across the Technology, Health, and Finance market sectors (1,000 queries per sector). All linking pages were stripped of “www” (if present).

Study 529
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Why Technology Isn’t Bank Transformation’s Silver Bullet

PYMNTS

Gill asserts that most financial institutions, left to their own devices, may end up following a less than optimal path to innovation, and not because they have selected the “wrong” technology solution, since in Gill’s experience, what’s “wrong” for one FI might be right for another. Technology spend gets mistaken for branch transformation.”.

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Are There Digital Strategy Lessons Financial Institutions Can Learn From Other Industries?

Perficient

I presented on this topic, along with my colleague Scott Albahary – Chief Strategist for Financial Services here at Perficient and Jim Marous – Co-Publisher of The Financial Brand , to approximately 500 financial services industry folks. The approach we took, and you’ll see in the presentation, are real-world examples of digital trends.

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Shifting The Used Car Market Into Overdrive

PYMNTS

He is the cliché of a profession that has a lot of suede sheen on it, but at least one company is in the market to bring used car sales into the digital future. “We It’s hard to imagine that there’s so much technology and innovation happening up and down the mobility spectrum except for in this market — and it’s a $1.4

Marketing 242
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Cottagecore, Wine Windows And Turning To The Past For Present Comfort

PYMNTS

The bread of social media, like the people who were posting photos of it, always looked its best when presented to the world. Digitization and advances in futuristic technology have gotten all the glory during COVID-19 , but high-tech hasn’t been the only thing skyrocketing during the pandemic.