SWBC's LenderHub

APRIL 15, 2021

It’s no secret social media has made its way into millions of Americans’ everyday lives. These days, it’s basically essential that businesses have a social media presence—and for good reason. billion active social media users, and that number is only expected to grow.

social media 148

social media Branding Marketing Payments 148

Payments Dive

SEPTEMBER 22, 2016

FIs and payment processors have a major opportunity to collaborate with FinTech pioneers such as Moneymailme to serve the growing market for mobile social media money transfers.

social media 150

social media Mobile Fintech Marketing 150

Perficient

AUGUST 26, 2020

Back in 2017, Julia McCoy at the Content Marketing Institute, wrote about Content Creation Robots and cited examples from the Washington Post and Associated Press. The Washington Post used a system they built called Heliograf to write social media posts from the content.

Marketing 322

Marketing How To social media Examples 322

Perficient

FEBRUARY 2, 2023

In fact, according to The Business Research Company’s 2022 Payment Security Global Market Report , the payment security market is expected to reach $43 billion by 2026. We also expect other social media channels to roll out their own shopping capabilities or upgrade their existing shopping features.

Industry 471

Industry Trends social media Payments 471

Perficient

APRIL 20, 2023

Marketers often turn to technology vendors to help them define robust and compliant digital marketing strategies. Bankers that have a defined digital marketing strategy are seeing greater lead generation and client acquisition.

Marketing 294

Marketing Marketing Strategies social media Strategy 294

Accenture

JANUARY 23, 2022

The market turmoil of 2020-2021, along with an unprecedented surge that has renewed a focus on retail investors, has pushed direct investing platforms into the spotlight. However, during the pandemic we witnessed the union of social (media, communities and group action) and capital (saving and trading) as….

Retail 359

Retail social media Customer Experience Community 359

ATM Marketplace

SEPTEMBER 17, 2024

Regina DeMars, director of content marketing and social media strategy at FNBO, delivered a keynote session about content strategies that work at the Bank Customer Experience Summit.

social media 110

social media Strategy Customer Experience Marketing 110

Perficient

SEPTEMBER 8, 2021

Personalization must be genuine – inauthentic marketing attempts are met with scrutiny and amplified on social media with risk to brand reputation and customer loyalty. Insurers using predictive analytics grew premiums by 53% compared to a market average of 18%.

social media 477

social media Analytics Maine Study 477

PYMNTS

JUNE 29, 2020

The social media giant has faced backlash and losses in partnerships from companies like Unilever , Verizon and Hershey , which have decided to sever ties due to what they say is a failure on Facebook’s part to sufficiently police hate speech and inaccurate news on its platform. Shares in Facebook fell 8.3

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PYMNTS

JUNE 25, 2020

It may have a faithful teen following, but the fast-growing video-sharing platform wants users to know it’s not just for antsy 14-year-olds, but also for adults in general and marketing specialists in particular.

Marketing 207

Marketing social media Video Case Study 207

South State Correspondent

JULY 24, 2023

Film quality aside, there have been few movies in the history of the World that have done a better job at marketing than Barbie. This article highlights these lessons and applies them to marketing deposits. We will also stipulate that you don’t have $100mm to spend on a marketing budget. Marketing made it so.

Marketing 195

Marketing social media Branding Apple 195

PYMNTS

SEPTEMBER 9, 2020

Regardless of what happens with the sale of TikTok, social commerce could become a retail factor to reckon with in Q4, and is definitely ready for its close-up in 2021. In fact a new report puts the global market for social commerce at $89.4 billion this year and says it will reach $604.5

Marketing 209

Marketing Report social media Course 209

Perficient

MAY 28, 2020

The market for patients has been dramatically impacted by COVID-19. Here’s a closer look at some of the biggest benefits, powered by Marketing Cloud and clinical encounter data. 3: Increase revenue. And with a decreased likelihood for individuals to seek care, competition will continue to rise.

social media 479

social media System US Marketing 479

Bank Innovation

NOVEMBER 7, 2017

Social media mogul company Facebook has launched P2P payments through Facebook Messenger in the U.K. is the next market to have the service, after Facebook first launched the payments feature in the U.S. According to reports, all major banks in the U.K. are taking part in the service. To use […].

social media 268

social media Payments Marketing Report 268

Gonzobanker

NOVEMBER 16, 2023

Banking leaders looking for the next wave of growth need to think differently about marketing to half the population. Traditional financial institutions that want to compete with fintech disruptors like Chime and X (formerly known as Twitter) need to up their social media game. hours per day on social media.

social media 97

social media Marketing Millennials Trends 97

Perficient

DECEMBER 10, 2020

Community leaders, from religious organizations to other social groups, can be extremely useful in helping to amplify your messaging, as it has been for efforts such as getting more Black men tested for prostate cancer and helping Black women get preventive care and treatment earlier for breast cancer.

Community 520

Community social media Alabama Groups 520

South State Correspondent

SEPTEMBER 20, 2022

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.

Conference 195

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PYMNTS

JANUARY 1, 2021

Starting with some of the most recent changes — and a sign of what’s to come — earlier in the month, the European Commission offered up its initial draft of the Digital Services Act and the Digital Markets Act. As reported in this space , the DSA and DMA cover online marketplaces, social media and other platforms.

Regulation 352

Regulation social media Course Apple 352

PYMNTS

DECEMBER 15, 2020

15) extensive potential new regulations for digital services that would cover online marketplaces, social media and other platforms, offering first drafts for the Digital Markets Act (DMA) and the Digital Services Act (DSA) to the public. The European Commission released on Tuesday (Dec.

Marketing 210

Marketing social media Online Google 210

Perficient

JUNE 7, 2023

Uses social media and market sentiment analytics to assess market sentiment and generate prescriptive insights on threats to brand reputation. Uses social media and market sentiment analytics to assess market sentiment and generate prescriptive insights on threats to brand reputation.

social media 221

social media FDIC Analysis System 221

PYMNTS

DECEMBER 15, 2020

Poynt, the release stated, will be integrated with GoDaddy's Websites and Marketing as well as its WordPress commerce services, letting SMBs use it to connect commerce experiences across various channels. He said a business could do both, and that they didn't have to be competitors.

Technology 337

Technology Payments social media Software 337

PYMNTS

DECEMBER 23, 2020

We know that value is extremely important to our guests, especially now," Ellie Doty , chief marketing officer at Burger King North America, said in the release. Burger King's use of marketing efforts that capitalize on a keen sense of social media has won the Miami-based company kudos.

social media 314

social media Miami America Capital 314

Accenture

OCTOBER 21, 2021

The first mobile banking application hit the Canadian market over ten years ago. Apps have become a part of our everyday lives, from fitness to shopping, social media and news.…. The post Canada, time to expect an innovative lifestyle banking app appeared first on Accenture Banking Blog.

Innovation 222

Innovation social media Apple Mobile 222

PYMNTS

OCTOBER 16, 2020

The Competition and Markets Authority has been investigating hidden advertising on Instagram over concerns that too many social media influencers are posting content about businesses without making clear where they have been paid or incentivized to do so, and that the platform was not doing enough to tackle the problem,” the announcement explains.

social media 212

social media Branding Guidelines Regulation 212

Bank Innovation

FEBRUARY 19, 2018

EXCLUSIVE — With government-backed initiatives and a finite business of copper export, Nathan Lustig, co-founder and managing partner at Magma Partners, saw huge potential in the Chilean fintech market. Additionally, […].

Fintech 287

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PYMNTS

SEPTEMBER 21, 2020

“Some have transitioned to using platforms that can aggregate and manage local content and advertising across locations and external sites in one platform, but few have been successful, despite 79% of multi-location marketers believe customers are more inclined to engage with brands that establish a personal connection with them.”.

Retail 169

Retail social media Marketing Branding 169

Perficient

JULY 30, 2020

Louis office including Marketing, Finance, Legal, HR, IT, Digital, and the St. Colleagues now engage in philathropic and social activites through technology like video calls, Microsoft Teams , and social media. The Significance of Being Named a Top Workplace in 2020. There are lots of ways to get involved at Perficient.

St. Louis 530

St. Louis Missouri Minnesota social media 530

South State Correspondent

JULY 11, 2022

Email is one of the most effective bank marketing channels available. Using AI for bank email marketing can get you a 2% to 13%+ lift, or improvement, depending on the technique. In this article, we give you our top five lessons to inspire your bank to adopt AI in marketing or leverage our data to improve your effort.

Marketing 195

Marketing Data social media Groups 195

Perficient

FEBRUARY 10, 2021

Here are four techniques you should include as part of your healthcare marketing efforts to reach older patients: 1. If you don’t have an assured plan yet, be honest and say it’s in-development but that your organization will keep updating the status of availability on the website, on social media or via your providers’ phone lines.

New York City 484

New York City social media Community System 484

Perficient

SEPTEMBER 9, 2020

People have been talking about content marketing for years. The effects of good content marketing can be long-lasting, offering ongoing engagement while other tactics capitalize on shorter-term opportunities. Content marketing is a marathon, not a sprint. Understanding the market and competition is a good place to start.

Google 429

Google social media Branding Marketing 429

PYMNTS

AUGUST 20, 2020

Facebook CEO Mark Zuckerberg testified before the Federal Trade Commission (FTC) as part of the agency’s antitrust investigation into the popular social media giant, CNBC reported. Zuckerberg, for his part, has contended that competition is important to Facebook as it helps the social media company continue to innovate.

social media 209

social media Apple Innovation Google 209

Perficient

JUNE 22, 2020

The client needs to develop a narrow strategy for market awareness and customer acquisition, which is where we will focus the effort. Can consumers find you on social media? The Voice of the Market . With these insights, Now/New/Next opens up a collective voice you may not have considered: The Voice of the Market (VOM).

Customer Experience 531

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PYMNTS

OCTOBER 15, 2020

A recent hack compromised around 2,000 Robinhood Markets accounts, suggesting the attacks were more widespread than previously realized, Bloomberg reported. Social media saw a deluge of complaints about the attacks, Bloomberg reported.

Report 276

Report social media Fraud Tools 276

PYMNTS

JULY 27, 2019

A host of potential resolutions to the mystery flooded across the web – the most popular being that this was some kind of marketing stunt by In-N-Out, possible portending a New York opening. The problem with marketing stunts is that they rarely thread that needle. But In-N-Out was pretty adamant that it wasn’t them. But they didn’t.

Marketing 202

Marketing Boston Training social media 202

PYMNTS

NOVEMBER 19, 2020

Facebook could soon be staring down a lawsuit as the Federal Trade Commission and numerous states attorneys general finish up one or more antitrust cases against the social media giant, Reuters reports.

social media 232

social media New York Maine Report 232

PYMNTS

MAY 2, 2020

“Ad and marketing spend has been either cut drastically or thrown out of the window,” said Khyara Ranaweera, digital director of The Lifestyle Agency, a firm specializing in luxury lifestyle PR and affiliate marketing through links on blogs and social media. ” And influencers are feeling the hit.

Meeting 195

Meeting social media New York Trends 195

Perficient

DECEMBER 29, 2020

It was so personal that people bought bottles for themselves and others and took to social media with thousands upon thousands of photos. This engagement increased revenue by $300 million in the first two years and collected phone numbers for SMS marketing purposes. The bot would talk to the customers like a friend on the phone.

Branding 294

Branding Industry Digital Strategies Customer Experience 294