Perficient

JULY 30, 2020

Louis Post-Dispatch survey.” Louis office including Marketing, Finance, Legal, HR, IT, Digital, and the St. Colleagues now engage in philathropic and social activites through technology like video calls, Microsoft Teams , and social media. ” Jason Hudnall , general manager.

St. Louis 530

St. Louis Missouri Minnesota social media 530

PYMNTS

NOVEMBER 11, 2016

That’s why marketers will be leveraging mobile in their holiday shopping strategies this year, with new and creative strategies that focus more on omnichannel solutions and less on generic mobile coupons. EMarketer also found that nearly two-thirds of millennial internet users searched social networks for coupons in the third quarter of 2015.

Mobile 188

Mobile Marketing Survey Marketing Strategies 188

Celent Banking

OCTOBER 15, 2014

The combination of product evolution, specialized analytics-savvy consultants, professional services firms, and cloud computing, has brought advanced analytics swiftly down market. Celent recently surveyed about 100 North American banks and credit unions to understand the state of analytics adoption and the drivers behind its growth.

Survey 202

Survey Data Analytics Leadership 202

PYMNTS

AUGUST 30, 2017

Although it’s no secret that social media platforms such as Snapchat , Facebook and Instagram have a strong affect on fashion trends, it may be surprising to see just how robust that impact actually is. Capturing Gen Z.

social media 155

social media Report Study Trends 155

PYMNTS

DECEMBER 26, 2018

To let shoppers discover and try out new products, payment companies are helping merchants launch augmented reality (AR) experiences within social media platforms. The firm chose a Kenyan brand, Huddah Cosmetics , as the first social commerce merchant on its Mula service to roll out the platform.

social media 180

social media Payments Millennials Regional 180

Perficient

SEPTEMBER 9, 2020

People have been talking about content marketing for years. The effects of good content marketing can be long-lasting, offering ongoing engagement while other tactics capitalize on shorter-term opportunities. Content marketing is a marathon, not a sprint. Understanding the market and competition is a good place to start.

Google 429

Google social media Branding Marketing 429

PYMNTS

FEBRUARY 3, 2020

However, 8 percent of Cyber Monday visits did originate from social media, an increase of 17.5 At least one recent survey shows that the potential is awakening in 2020. It comes from WBR Insights , which credits customer engagement via social media. Brand advertisers, it says, need to justify social media ROI.

social media 144

social media Branding Survey Strategy 144

PYMNTS

NOVEMBER 26, 2018

billion, according to surveys commissioned by the company. In addition to supporting brick-and-mortar businesses, 41 percent of consumers surveyed said they shopped small businesses online. Small business owners surveyed said they count on an average of 29 percent of annual sales to happen during the holiday season.

social media 193

social media Survey National Community 193

Jeff For Banks

AUGUST 1, 2011

Financial Brand August 2010 Survey of Banks Social Media Presence [link] Frank Sorrentino’s (Twitter: @franksiii) Blog [link] Susquehanna Bank’s blog [link] Chase’s Community Giving Facebook page [link].

social media 70

social media Branding Survey Community 70

PYMNTS

OCTOBER 22, 2018

Instagram, the photo-sharing social media network operator owned by Facebook, has surpassed Snapchat as the most frequented social media platform among teenagers. Instagram is not just appealing to teenagers; it is also drawing more marketers. for its annual survey, which is in its third year.

social media 143

social media Survey Branding Apple 143

Insights on Business

JUNE 14, 2017

IBM has developed Watson Marketing capabilities to help banks discover insights beyond the abilities of conventional computing. Using Watson Marketing analytics, data sources such as images, video and social media can be coaxed to reveal insight. .” Maximize personalized upsell and cross-sell opportunities.

Marketing 156

Marketing social media Millennials Customer Experience 156

PYMNTS

APRIL 17, 2020

Those were quantified yesterday in a new Internet Advertising Bureau survey that shows a steep decline expected in ad spending across digital media. The IAB surveyed more than 200 U.S. media properties programmatic providers and media platforms. By nature of its membership, TV was not heavily represented.

social media 188

social media Survey Google Branding 188

PYMNTS

AUGUST 4, 2020

According to the survey, three-quarters of them (75 percent) report being positive about the future. but in all eight of the markets in which we did the research.”. For instance, Visa’s survey found that 78 percent have adapted how they pay. The thing that really blew me away was how optimistic small businesses are,” he said.

Study 315

Study Survey social media Online 315

Perficient

JULY 31, 2020

World Health Organization (WHO) Survey and Situation Report. Gartner says that in order for companies to innovate “their way beyond the post-COVID-19 world, data and analytics leaders require an ever-increasing velocity and scale of analysis in terms of processing and access to succeed in the face of unprecedented market shifts.”

Data 354

Data Analytics Strategy social media 354

Accenture: Banking

APRIL 26, 2017

But as our latest UK banking consumer survey— Beyond Banking —confirms, there’s still plenty of life in the bank branch. In my next blog on our UK banking consumer survey, I’m going to look at the findings on a key focus area for digital innovation in banking: so-called ‘robo-advice’. But our study gives no indication of that.

Millennials 277

Millennials social media Innovation Study 277

PYMNTS

MARCH 2, 2020

That’s one of the conclusions from a poll of top marketers from Duke University’s Fuqua School of Business. According to Moorman, marketers look at traditional accounting metrics, such as sales or profits. The very best metrics to use in marketing are the forward-looking ones,” Moorman said. One explanation?

Customer Experience 151

Customer Experience Retail social media Survey 151

PYMNTS

MARCH 13, 2017

70 percent of SMEs didn’t use tax software in 2016 , found Office Depot in its most recent Small Business Index survey. According to Office Depot senior director of contract marketing, Christine Nessen, “SMBs should strongly consider transitioning to tax software.”. 37 percent of SMEs in the U.K. small businesses.

Financial Technology 127

Financial Technology Technology social media Taxes 127

Abrigo

OCTOBER 19, 2016

The survey identified some general marketing-related guidelines for business development by examining firms that were successful, in particular, at generating referrals. It can also mean contributing articles to industry publications or engaging on social media, such as LinkedIn. Help others.

How To 150

How To Marketing Study Guidelines 150

PYMNTS

FEBRUARY 4, 2020

Amazon , in one case, had to close its Spark social shopping entry last year – but multiple market dynamics could drive growth for social shopping in 2020. Data: 2019: The year Amazon shuttered its Spark social shopping entry. All this, Today in Data. 9.2B: Approximate amount spent on eCommerce orders on Cyber Monday.

social media 130

social media Survey Data Marketing 130

PYMNTS

SEPTEMBER 12, 2017

Millennials are making up an increasingly large portion of corporate buying teams, and it’s shaping the way buyers interact with their suppliers, finds the latest research from SnapApp and Heinz Marketing. The companies recently released a survey based on 503 B2B buying companies, conducted in June.

Millennials 123

Millennials social media Case Study Survey 123

PYMNTS

MAY 27, 2020

With thousands of customer interactions happening each day, we need a solution for our dealerships that is of the highest quality, personal and cost-effective,” said David Telfer , national manager of digital marketing at Lexus, in the announcement.

Online 151

Online Management social media Branding 151

PYMNTS

MARCH 12, 2020

The uncertainty injected into the market, as Ning Wang, co-founder and chief business officer at PingPong , told Karen Webster in a recent conversation, is having undeniable effects worldwide – which are not likely to wear off anytime soon. PingPong did an exclusive survey of 500 merchants about their inventory level and sales expectation.

Innovation 283

Innovation Policies social media Examples 283

Long Lasting Ideas

MAY 2, 2014

Social media, search optimization, analytics, customer feedback are now just as important to implementing a strategic marketing initiative for your institution. Is your web and social presence measuring up? The latest Google algorithm update, Hummingbird, put more emphasis on content creation and social media.

social media 76

social media Marketing Google Marketing Strategies 76

PYMNTS

NOVEMBER 17, 2020

The benefit metrics appear to be sinking in, as nearly two-thirds of B2B businesses surveyed by Worldpay said they were planning to increase their investment in eCommerce following the surge in online shopping. Social Commerce. Probably the biggest winner is social commerce ,” she noted.

social media 270

social media Video Trends Payments 270

PYMNTS

APRIL 27, 2020

It found that 64 percent of consumers across 27 surveyed markets noted that they were using FinTech services. One study recently determined that the number of digital banking users is expected to exceed 3.6 Global banking revenues are expected to reach approximately $5.4

Digital Banking 248

Digital Banking Tools social media Mobile 248

PYMNTS

APRIL 1, 2020

GoodFirms surveyed more than 100 of the top eCommerce experts to determine the most effective tactics for small-scale online shops. The respondents placed their votes for the best strategies among four choices: content marketing, PPC ads, email marketing and social media marketing.

social media 216

social media Retail Strategy Michigan 216

Accenture: Banking

OCTOBER 3, 2017

The drive towards open banking gives them a direct line into a potentially lucrative market. And, crucially, it’s a market where they’re well placed to deliver the flexible, personalized experiences consumers demand. Trust in online platforms and social-media companies as providers of payments services is low. So why not?

social media 156

social media Millennials Online Fraud 156

Bank Innovation

OCTOBER 11, 2016

A study from Temkin Group released today puts San Antonio-Texas-based USAA head and shoulders above every other corporation in America in terms of Net Promoter Score. Net promoter Score is a slightly controversial metric that measures customer loyalty. A company’s NPS is supposed to correlate with revenue growth. A score of -100 Read More.

San Antonio 150

San Antonio Survey Texas America 150

PYMNTS

FEBRUARY 25, 2020

One way that banks or ambitious social media platforms will win this combat for customers is through the use of mobile credit and debit cards, with a highly configurable nature and full range of card and spend management controls to please the most vacillating of customers.

Mobile 153

Mobile Cards social media Survey 153

PYMNTS

JULY 2, 2018

The trend comes at a time when brands are facing other changes on the social media site. Ten direct-to-consumer companies recently surveyed by Digiday all said their marketing plans are relying less on Facebook, as focus and dollars shift to other online marketing channels — and that includes Instagram , owned by Facebook.

social media 124

social media Policies Marketing Strategies Branding 124

Abrigo

DECEMBER 8, 2015

Looking back at 2015, the Sageworks valuation team hosted and attended webinars across a variety of topics from marketing a practice to finding the bias in a valuation. We also offer a few tips to those planning their own thought leadership webinars as their firms gain traction as leaders in their market. You can also use Join.me

social media 150

social media Leadership Meeting Resources 150

PYMNTS

NOVEMBER 11, 2016

Retailers are optimistic about prospective sales and growth into 2017 by means of holiday deals, according to the American Express Holiday Growth Pulse survey — one of 1,502 small and middle-market businesses across various industries. And 81 percent of middle market retailers also believe sales will be stronger.

Retail 115

Retail social media Marketing Survey 115

Independent Banker

OCTOBER 31, 2021

From mailers and e-newsletters to social media posts and events, there are countless ways to spread the word about your community bank and its offerings. But it doesn’t matter how spectacular your marketing campaign is if it’s not reaching the right people—or anyone, for that matter. Take advantage of free analytics tools.

Marketing 91

Marketing social media Video Community 91

PYMNTS

FEBRUARY 28, 2020

Someday this will be a marketing case study. You’re blowing up on social media for all the wrong reasons. And to top it off, you have a major product extension on the books with millions in media behind it. Apparently Constellation Brands will continue with its Corona marketing campaign as planned.

Case Study 211

Case Study Branding Study social media 211

William Mills

MARCH 23, 2017

Social media has become an extension of an organization’s brand, and there are many aspects fintech organizations should consider as they build their online presence and brand identity. In our article, Social Media: The Basics , we offer best practices for addressing negative comments and increasing engagement.

social media 46

social media Fintech Branding Trends 46

William Mills

FEBRUARY 25, 2016

Social media is no longer the shiny new toy in the PR and marketing toy box. Today, financial providers and FinTech firms alike know they must integrate social media into their communications strategies. For many FinTech companies, social media serves primarily as a source for leads.

social media 40

social media Training Tools Video 40

PYMNTS

NOVEMBER 2, 2020

Europe Plans To Publish Digital Services Act, Digital Markets Act Drafts. The Digital Markets Act is a second set of regulations. They will have two pillars, which Vestager described as a do’s and don’ts for large digital gatekeepers and a “harmonised” market probe blueprint “across the single market.”. Regulation.

Taxes 212

Taxes National Regulation Google 212