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How to Use AI and NLG to Write Marketing Content

Perficient

Back in 2017, Julia McCoy at the Content Marketing Institute, wrote about Content Creation Robots and cited examples from the Washington Post and Associated Press. The Washington Post used a system they built called Heliograf to write social media posts from the content.

Marketing 322
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Is #donate The First Step To #buy?

PYMNTS

When asked to explain the Goodworld model, Gossart told Webster that “we are a social payments platform, but really a payments facilitator.” The firm doesn’t do direct marketing for charities, but instead serves as a “bridge between the nonprofit sector and donors.”. Portable Hashtag. percent, plus $.30 percent, plus $.30

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Banks turn employees into social media envoys

American Banker

Truist, First National Bank of Omaha and Peoples Bank in Washington state are finding creative ways for loan officers, financial advisers and others to become ambassadors on platforms including Facebook and Instagram.

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TikTok’s Head To Connect With Legislators In Washington

PYMNTS

As suspicions surrounding the app’s ties to China continue to increase, TikTok chief Alex Zhu will meet with legislators in Washington, D.C. Blackburn told Zhu in a letter in November that she worries the social media app “is paving the way for the Chinese government to gain unfettered and unsupervised access to our children’s lives.”

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Facebook Takes On Zillow With Dynamic Ads For Real Estate

PYMNTS

According to reports, the social media giant has launched “Dynamic Ads For Real Estate,” a new advertising feature that might just challenge Zillow’s supremacy in the digital retail arena. Denver, Houston, Miami, and Washington, D.C. Users can view said listings in Instagram or Facebook feeds in a slideshow format.

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Facebook’s Stock Faces Pressure On Heels Of NY Times Report

PYMNTS

Facebook, the leading social media company, is facing pressure after The New York Times issued a damaging report, with the stock falling close to 5 percent during intraday trading Monday (Nov. consulting firm, to create opposition research on critics of the company.

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EU Shakes Up Digital Policy To Get Competitive In Tech

PYMNTS

The European Commission is planning a single European market for data, in hopes that by pooling talent, the region can compete with Big Tech in Silicon Valley and China, Reuters reported on Tuesday (Feb. The European Commission is also planning to devise leaner data markets focused on particular industries. . and Asian competitors.

Policies 151