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What Hath Bridge Millennials Wrought To Commerce And Payments?

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The new year will bring a new round of one of the hottest games in the payments-and-commerce world: What makes millennials tick? Census, millennials are 25 to 34 years old. The reason for that is because data shows a significant difference in payments and commerce between this segment and the Census view of millennials.

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Five At Five: Amazon’s Online Ad Push Gains Steam

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Also, Samsung has a new plan to capture millennial consumer loyalty, there is new clarity at the Bank of England and a new scam hits home buyers. Amazon Increases Its Push To Capture Online Ad Dollars. Samsung Eyes Millennials With Smartphone Revamp. Mobile Users To Rely On Biometrics Security By 2023.

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Mobile Payments: Samsung To Tackle Africa And Google The App Landscape

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Meanwhile, Samsung is tackling the African market ahead of Apple and Android, and Google announces a way to avoid app downloads. Millennials Eschew Bank Mobile Wallets. The study found that both millennials and non-millennials want to use mobile to manage finances, and cash is becoming less important to both groups.

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Samsung’s ‘Digital Piggy Bank’ Aims To Make Shopping More Rewarding

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Nana Murugesan, vice president and general manager at Samsung Electronics America, said this is what Samsung has been building up to in recent years, continually tucking new value-add features into its ecosystem. The more that consumers interact across Samsung’s ecosystem, the more change they get to throw into that digital piggy bank.

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SoFi Sees Investor Accounts Double Thanks To Fractional Shares

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The coronavirus-driven market downturn has prompted investing by younger people who see it as an opportunity, the report said, noting a number of other online brokers have also seen an increase in new investor accounts this year. Founded in 2011, SoFi made its reputation by refinancing student loans for millennials.

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Five At Five: How Amazon Wields Influence In Real Estate

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In other news, Samsung Pay is making a bid to move beyond payments, and young Chinese consumers recently boosted overseas use of Alipay. Samsung Pay Launches Mobile Shopping And Rewards Features. One of those features uses Bixby, Samsung’s intelligence platform, to enable Samsung Pay users to shop via their smartphone cameras.

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Look To Gen Z For More Retail Trend-Setting

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Forget millennials – well, at least for a moment. The items are sold in small quantities to catch the interest of Generation Z and millennial consumers who aren’t interested in buying in bulk. This group is also big on conversations, both online and offline: Engagement Labs finds that they drive 19 percent of purchases.

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