Gen X and Boomers, Not Millennials, Drive P2P Adoption
Bank Innovation
MARCH 6, 2019
Generation X and baby boomers, not millennials, are driving adoption of P2P services like Zelle, according to a survey conducted by Early Warning Services, the network operator of the P2P service. The survey, titled "Digital Payments Adoption," found that 50% of first-time P2P users were age 45 and older.
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