Perficient

JULY 20, 2020

What are marketing personas versus UX personas? UX personas expose your audience as complex and emotional human beings who don’t always follow a logical path in making their healthcare decisions. UX personas have a real name – John, Simone, Anita – so that you build a relationship with them.

UX 332

UX Meeting Groups Data 332

Bank Innovation

APRIL 17, 2019

Having a "frictionless" user experience (UX) is among the top three qualities that bank customers look for when picking a new bank, right after "security" and "trustworthiness," according to a new report by financial technology provider, FIS.

User Experience 170

User Experience UX Report Financial Technology 170

PYMNTS

AUGUST 9, 2019

Then, there are Bridge Millennials. Bridge Millennials are a unique group of consumers, comprised of individuals between 30 and 40 years of age who exhibit cultural characteristics of both Generation X and Millennials. Among the Bridge Millennials in our study, 37.8

Data 155

Data Millennials Google Apple 155

PYMNTS

JANUARY 3, 2017

Retail is a dog-eat-dog world, operating at times on the thinnest of margins. Those feedback loops are critical … The mobile phone is a thousand times better UX [user experience] than the card is,” added Wind, especially for millennials who expect transparency in the digital age. credit cards, 1.3 debit cards and 1.3

Retail 137

Retail UX Cards Branding 137

CB Insights

AUGUST 2, 2018

PayPal subsidiary Venmo’s forthcoming Venmo Card operates in a similar fashion. These companies have been able to generate these signups through three channels: card design, rewards, and application UX. ux to help target existing clients. Transactions made with the card will be funded solely by a Venmo account balance.

Cards 71

Cards Fintech UX Strategy 71

Gonzobanker

DECEMBER 20, 2019

The workplace a millennial will most confuse with Silicon Valley – Live Oak Bank in North Carolina. Even with worries around an allegedly discriminatory algorithm, Silicon Valley UX met big bank Wall Street money in slick onboarding that has our attention. Sorry Millennials, you are now so yesterday like GenX and the OK Boomers.

Idaho 148

Idaho Conference Data Marketing 148

CB Insights

JULY 11, 2019

Product engagement and maintaining a clean UX/UI. A number of specific factors are driving these changes: There are massive demographic shifts occurring in the market for customers, where millennials now make up the majority of the labor market. Business model transparency with competitive pricing and fees.

Fintech 64

Fintech cryptocurrency Examples Cards 64