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Are There Digital Strategy Lessons Financial Institutions Can Learn From Other Industries?

Perficient

I presented on this topic, along with my colleague Scott Albahary – Chief Strategist for Financial Services here at Perficient and Jim Marous – Co-Publisher of The Financial Brand , to approximately 500 financial services industry folks. Well one of the biggest challenges right now is humanizing the digital experience. The Situation.

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Trending: Meeting The Millennial Need For AI-Powered Visual Shopping

PYMNTS

Makeup marketplaces like NakedPoppy, for one, are using AI-enabled personalization tools to match their customers to the right products, simplifying the user experience. Fraud remains an ever-present challenge, however, and marketplaces worldwide are deploying new defenses. To learn more, visit the Playbook’s feature story.

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Want To Reach Millennials? Embrace Digital Creativity

PYMNTS

Is there a secret sauce for merchants to capture the evolving millennial? One formula that offers engaging consumer experiences, and doesn’t insult the intelligence of millennials, is a combination of private-label debit and rewards or loyalty programs. Reaching Millennials. Many Screens. The Appeal Of Surprise.

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Addressing the Need for Personalization in the Financial Services Industry

Perficient

population is considered Millennial or younger, as of July 2019) , the demand for personalization grows. With sound data and good process design, technology offers the infinite potential to drive competitive advantages for financial services through personalized experiences. As digital natives begin to make up the majority of the U.S.

Industry 294
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Retail’s 2020 Digital-First Payments Roadmap

PYMNTS

But the lines of commerce have blurred, presenting both challenges and opportunities for merchants to engage with their targeted shoppers. For example, 40 percent of Generation Z shoppers would rather have a fast, effortless checkout experience than a coupon. In the webinar scheduled for Jan.

Payments 151
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Bridging The 40 Percent Gap In Online Banking

PYMNTS

According to Hochrieser, “Digital banks are focused on mobile only, and so their only purpose is to provide the best possible user experience.” The challenge is to take a traditional account opening process and transform it into a simple one.

Online 153
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Visa: ‘Time As The New Coupon’ Will Drive Retail In 2019

PYMNTS

With historic retailers like Toys R Us and Sears shutting their doors after more than 100 years in business, and reports of “sad Santas” in empty malls, it’s hard to not take a rather dim view of physical retail’s prospects at present.

Retail 140