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Banks Must Up Their Social Media Game to Connect with Digital Natives

Gonzobanker

Traditional financial institutions that want to compete with fintech disruptors like Chime and X (formerly known as Twitter) need to up their social media game. hours per day on social media. Sofi has built strong engagement through its Richer Lives social media strategy and influencer Vivian, “your rich BFF.”

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Trending: Meeting The Millennial Need For AI-Powered Visual Shopping

PYMNTS

For more on this and other news in the platform economy, visit the Playbook’s News and Trends section. An AI-Powered Visual Shopping Experience For Millennials, Gen Z. In a recent interview with PYMNTS, Fryman discusses the power of visual AI and how marketplaces can best utilize it to provide a more convenient customer experience.

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Can Millennials Revive Call Center Commerce?

PYMNTS

Millennials have long borne the blame for a variety of problems in commerce, including the decline in popularity of diamonds and certain fast casual restaurants. Millennials could be helping to bring new life to call center commerce. Millennials are increasingly seeking access to luxury goods — including relatively affordable items.

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What Post-Millennials Like

PYMNTS

Just as marketers started to get the hang of this newfangled “millennial” crowd, the next generation comes along to shake things up with different values, preferences and spending patterns. Some call them Generation Z, some call them post-millennials. But the real surprise here comes from post-millennial media viewing numbers.

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Kohl’s To Tap Into Facebook Data To Create Millennial Clothing Line

PYMNTS

Kohl’s is teaming up with the social media giant to uncover emerging brands that millennial shoppers consider cool. Kohl’s is following a retail movement to offer curated collections so shoppers can explore new trends. The curated collections will be offered on its website as well as at 50 Kohl’s department stores.

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Homesharing Platforms Vie For Millennial, Gen Z Travelers

PYMNTS

They want convenient booking tools, fast payment methods and secure reservations when planning their trips, and these needs have not changed much as millennials have come of age. Millennials and younger generations are digitally minded and want to interact with brands that can answer their personal requests through online and mobile channels.

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China’s digital yuan pilot tally reaches $5.3B | Why millennials & gen-Zs are jumping on the buy now, pay later trend | Companies Going Public in 2021

Bussman Advisory

The latest edition of the FinTech Ecosystem Newsletter is here : The post China’s digital yuan pilot tally reaches $5.3B | Why millennials & gen-Zs are jumping on the buy now, pay later trend | Companies Going Public in 2021 appeared first on Bussmann Advisory AG.