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By 2030 Millennials Will Have $20 Trillion In Wealth. Here’s What They Want In Robo-Advisors

Bank Innovation

Millennials are expected to have $20 trillion in wealth by 2030, according to a July 2018 CB Insights study. Marketing investment options and robo-advisors to this mobile-centric group will require a specific strategy. Currently, millennials’ combined financial assets come up to $4.5 trillion in wealth.

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Are There Digital Strategy Lessons Financial Institutions Can Learn From Other Industries?

Perficient

As the financial services industry continues to go through its digital transformation, executives are craving new strategies and tactics to help position them against their competitors. Financial institutions that best leverage digital strategies and technologies in innovative ways will create new value for consumers and businesses.

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Amex keeps focus on younger customers

Payments Dive

The credit card company is sticking with a strategy to concentrate marketing on the millennial and Gen Z generations shaping shopping trends.

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Why Small Business Owners Should Always Have An Exit Strategy

PYMNTS

The latest estimates from the Small Business Administration (SBA) peg the number of new SMBs at 414,000 each year, spurring job creation and economic growth for the country, with millennial entrepreneurs at the helm. Yet, once a company starts to churn a profit, business owners rarely consider their strategy of an eventual exit or sale.

Strategy 279
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Creating an Effective Financial Services Marketing Strategy for Millennials

Bank Innovation

On the surface, a financial services marketing strategy is not completely different than a marketing strategy for any other industry. A financial services marketing strategy must be more rigorous and well-thought-out in order to be successful.

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5 Considerations When Seeking a Financial Advisor

Perficient

However, those not in the wealthy or close to retirement-age categories – i.e., Gen Z-ers, millennials, and low to mid-income individuals – could greatly benefit from a financial advisor’s assistance, and financial advisors can stand to profit by diversifying their business books, as well. population.

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What Hath Bridge Millennials Wrought To Commerce And Payments?

PYMNTS

The new year will bring a new round of one of the hottest games in the payments-and-commerce world: What makes millennials tick? Census, millennials are 25 to 34 years old. The reason for that is because data shows a significant difference in payments and commerce between this segment and the Census view of millennials.