Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience
Perficient
JANUARY 12, 2021
Gartner also reports that 30% of Gen Z and Millennial shoppers wish that online shipping experiences would incorporate AR/VR features, though less than one-fifth of analyzed brands have integrated them. In 2019, Gartner projected that over 100 million customers would be shopping with AR in 2020.
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