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We analyzed 7 of the fastest-growing personal finance apps of all time to figure out the secrets to their success — here’s what we learned

CB Insights

At the time of acquisition, it had 700,000 users and had processed about $12 billion in transactions since its launch in 2013. The key to Level Money’s user experience is that it gets people to offer actionable information about their personal finances their first time using the product. So incentives are aligned.

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