We analyzed 7 of the fastest-growing personal finance apps of all time to figure out the secrets to their success — here’s what we learned
CB Insights
OCTOBER 10, 2017
Instead, PFM tools operate according to something more like what you might call “quality of life effects.” Oklahoma — #12 in Credit Karma searches. Too many companies just tack referral on, assuming that their incentives will do the work of motivating users to actually pull the trigger.
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