Virtual Reality Gains Traction In Retail
PYMNTS
SEPTEMBER 11, 2019
Virtual reality could have more retailers reach more consumers in the coming few years — in large part by upping the consumer experience. Location-based virtual reality (VR) startup The Void is partnering with mall operator Unibail-Rodamco-Westfield (URW) to open 25 new entertainment outposts in the U.S. and Europe by 2022.
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