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Burger King, Steak-umm And Next-Level Social Media Marketing

PYMNTS

Brands have flocked to social media in an attempt to meet their consumers where they are and display a different side of themselves. Social media can be a terrific place to build bonds with one’s customers and show off a clever, avant-garde sense of humor – if a brand is good at it. In their defense. Did it work?

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Amex Study: Social Media Shout-Outs Could Pump $197B Into SMB Economy

PYMNTS

As the holidays grow closer, American Express says research has shown that social media promotions and engagement could be a big boost for this year's Small Business Saturday event, according to a press release. The majority of those businesses included restaurants, with retail close behind.

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NEW REPORT: Retailers Face An Augmented Reality Check

PYMNTS

However, AR is now rewriting the rules of the retail game. A growing number of retailers are leveraging the technology to entice customers with a “try before you buy” shopping experience, having already been adopted by several big names in retail, including the likes of Walmart and Target.

Retail 173
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Revolutionizing the Way We Pay: The Top Payment Industry Trends You Need to Know in 2023

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In fact, according to The Business Research Company’s 2022 Payment Security Global Market Report , the payment security market is expected to reach $43 billion by 2026. We also expect other social media channels to roll out their own shopping capabilities or upgrade their existing shopping features. million in 2024.

Industry 471
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Why The Future Of Social Media Might Be About Thinking Smaller 

PYMNTS

The world of social media can be a rough sea to sail in. Those are the nice neighborhoods on social media — but it doesn’t take very much to accidentally be knocked over into one of the not-so-nice areas full scammers, trolls, nasty comments, nonsensical memes and angry mobs of all stripes.

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Report: Instagram A Strong Driver Of Fashion Purchases

PYMNTS

Although it’s no secret that social media platforms such as Snapchat , Facebook and Instagram have a strong affect on fashion trends, it may be surprising to see just how robust that impact actually is. How Does This Trend Shape Retail? This program would appear to take Amazon’s affiliate program to another level.

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New York City Council Bans Cashless Food And Retail Stores

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23) passed a ban on cashless food and retail stores. The chain said people can still pay with cash on their self-service tills and main checkouts, but some customers have taken to social media to protest the decision, saying they believe it will make shopping more difficult. The New York City Council on Thursday (Jan.