William Mills

DECEMBER 14, 2016

William Mills Agency , the premier financial public relations and marketing company, today released a white paper describing the influence the digital revolution has had on financial technology public relations. Please download the full white paper: “How is the Evolution from Print to Digital Changing Fintech PR?

Fintech 40

Fintech social media Financial Technology Marketing 40

PYMNTS

JUNE 15, 2018

The company said at the time that it would integrate that technology into its procure-to-pay platform to enhance search experiences and social media product reviews. In a white paper released last July, Aquiire emphasized employees’ heightened expectations for speed and accuracy in the procurement department.

social media 100

social media United States System US 100

NCR

JUNE 8, 2016

billion daily active users, these social platforms have the potential to be an outstanding marketing tool for a credit union. If used correctly, social media can engage credit union members in a customized way that will enhance their overall experience and increase their loyalty to your credit union. With an average of 1.04

social media 40

social media Millennials Strategy Industry 40

Insights on Business

DECEMBER 3, 2015

Worse, other sources of data that didn’t fit into the usual database structure – emails, letters and later, social media postings – went mostly untapped. But this was inevitably time-consuming and expensive, and the results were difficult to scale. That’s all changed.

Data 112

Data social media Trends Training 112

Jeff For Banks

SEPTEMBER 29, 2012

A former bank marketing executive, Dana has written a white paper entitled, “Banks & Blogging: Why they should, why they don’t, and how to go about it.” bank blog bank blogging bank social media credit union blog credit union social media Dana Dobson Jeff Marsico Kafafian Group'

social media 65

social media Compliance Guidelines Groups 65

William Mills

JUNE 15, 2017

Fast forward to the present date and video has taken the social media world by storm; over half of video content is viewed on mobile and YouTube is reporting more than 1 billion views on mobile per day. Once your video is completed, it’s important to not only share via your website, but also via social media.

Video 75

Video Strategy social media Austin 75

William Mills

JULY 21, 2016

In order to maximize the amount of traffic coming to your website, there are other SEO tactics that you must implement: create targeted content in blogs and white papers, promote content via social media and use public relations to create inbound links. Create targeted content in blogs and white papers.

social media 40

social media Google Customer Experience Video 40

William Mills

JUNE 23, 2016

PR then expands the awareness of your white papers and downloadable content to drive sales. If you are engaged in a content marketing program, you are writing and distributing blogs, white papers, emails, social media, etc. White papers are your most valuable asset.

Marketing 40

Marketing social media Study Marketing Automation 40

William Mills

JUNE 23, 2016

PR then expands the awareness of your white papers and downloadable content to drive sales. If you are engaged in a content marketing program, you are writing and distributing blogs, white papers, emails, social media, etc. White papers are your most valuable asset.

Marketing 40

Marketing social media Study Marketing Automation 40

William Mills

MAY 11, 2017

55% of B2B marketers say they are unclear on what content marketing success or effectiveness looks like, and that’s understandable since the sheer volume of activities alone can be overwhelming, including: Blogging; Social Media including Facebook, LinkedIn, Twitter, Google+, etc.; Marketing Today. Step 2: Convert. Step 4: Delight.

Marketing 46

Marketing social media Software eBook 46

William Mills

FEBRUARY 16, 2017

Social media posts and blogs may drive more visitor traffic to your website. White papers and infographics may develop more leads for your sales team. Prospects also want compelling, focused content to educate them on how to better manage their specific pain points. Content can now be delivered in a number of ways.

Marketing 61

Marketing social media Branding Report 61

Insights on Business

DECEMBER 8, 2015

But you can also use disruptive technology and information to learn more about customers as a whole – are they griping about banking on social media (specifically, about your bank )?

Analytics 79

Analytics Industry social media Comparison 79

Insights on Business

DECEMBER 3, 2015

Worse, other sources of data that didn’t fit into the usual database structure – emails, letters and later, social media postings – went mostly untapped. But this was inevitably time-consuming and expensive, and the results were difficult to scale. That’s all changed.

Data 70

Data social media Trends Industry 70

Insights on Business

DECEMBER 3, 2015

Worse, other sources of data that didn’t fit into the usual database structure – emails, letters and later, social media postings – went mostly untapped. But this was inevitably time-consuming and expensive, and the results were difficult to scale. That’s all changed.

Data 70

Data social media Trends Industry 70

William Mills

MAY 25, 2016

As digital marketing coordinator, de Gourville manages marketing automation software, social media, web development and blogging services for clients. As content marketing coordinator, Simms manages client content marketing creation including blogs, emails and white papers.

Georgia 43

Georgia social media Omaha Nebraska 43

William Mills

MAY 25, 2016

As digital marketing coordinator, de Gourville manages marketing automation software, social media, web development and blogging services for clients. As content marketing coordinator, Simms manages client content marketing creation including blogs, emails and white papers.

Georgia 43

Georgia social media Omaha Nebraska 43

Insights on Business

DECEMBER 8, 2015

But you can also use disruptive technology and information to learn more about customers as a whole – are they griping about banking on social media (specifically, about your bank )?

Analytics 70

Analytics Industry social media Comparison 70

Insights on Business

DECEMBER 8, 2015

But you can also use disruptive technology and information to learn more about customers as a whole – are they griping about banking on social media (specifically, about your bank )?

Analytics 70

Analytics Industry social media Comparison 70

NCR

JUNE 29, 2016

Viacom Media Networks. Wharton FinTech , the first student led FinTech initiative, has published two white papers on Millennials’ relationship with banks ( June 2015 and May 2016 ). Millennials are more interconnected than any generation before them and rely heavily on their social networks to influence purchasing decisions.

Millennials 45

Millennials social media User Experience Mobile 45

William Mills

AUGUST 30, 2018

Podcasts are primarily spread through word of mouth and secondarily through social media. 78% of podcast listeners have referred a friend to a podcast, and they are more likely than the average American to follow and engage with brands on social media.

Fintech 41

Fintech social media Branding Marketing Strategies 41

Insights on Business

JANUARY 12, 2016

This customer behavior is reflected in a variety of data, from demographics, transactional records and product holdings to service preferences, online activity logs, call-center interactions, direct feedback and social media posts.

Analysis 79

Analysis Analytics social media Groups 79

William Mills

JUNE 28, 2018

Social media links. Does the company have a Twitter, LinkedIn, Facebook or other social account? Embed the direct link to each individual social media site into the logo. Keep these articles to the company’s social media accounts. Non-media related items. Company blog.

Company 41

Company social media Branding Leadership 41

Insights on Business

JANUARY 22, 2016

Big data, mobility, social media and cloud computing are changing the way people live, work and think – and forcing banks to develop new strategies to meet ever-shifting customer expectations. Digital forces are transforming industries beyond recognition. Time is of the essence.

social media 79

social media Analytics Innovation Big Data 79

William Mills

JANUARY 18, 2018

With public relations activities, social media and blogging, you can begin drawing your prospects into your website. Once prospects have engaged with your website, the next step is conversion by providing them with access to premium content, i.e., an in-depth, well researched white paper or eBook. Be a Gatekeeper.

eBook 41

eBook Marketing Automation Marketing social media 41

William Mills

JULY 26, 2018

Make sure to add an interesting subject line and social sharing buttons so that people are more likely to pass along your video. Social Media. Social media is a simple and cost-effective way to increase views. Paid Social Media.

Video 41

Video Marketing social media Fintech 41

William Mills

JULY 18, 2016

Five of the most important strategies for optimizing your website for SEO: identify the keywords most important to your company, optimize your website technically, create targeted content in blogs and white papers, promote content via social media and use public relations and inbound links.

social media 40

social media Google Mobile Software 40

PYMNTS

JULY 1, 2016

In their new white paper, titled “The Importance of Permission Marketing in the Digital Age,” TSYS’ Strategic Marketing Director Morgan Beard and Andy Kulina, Managing Director of Cambridge Loyalty, take an in-depth look at what it really takes to not only reach consumers today but bring value to their tech-centered lives.

Branding 106

Branding social media Examples Marketing 106

Insights on Business

JANUARY 12, 2016

This customer behavior is reflected in a variety of data, from demographics, transactional records and product holdings to service preferences, online activity logs, call-center interactions, direct feedback and social media posts.

Analysis 70

Analysis Analytics social media Groups 70

Insights on Business

JANUARY 12, 2016

This customer behavior is reflected in a variety of data, from demographics, transactional records and product holdings to service preferences, online activity logs, call-center interactions, direct feedback and social media posts.

Analysis 70

Analysis Analytics social media Groups 70

Insights on Business

JANUARY 12, 2016

This customer behavior is reflected in a variety of data, from demographics, transactional records and product holdings to service preferences, online activity logs, call-center interactions, direct feedback and social media posts.

Analysis 70

Analysis Analytics social media Groups 70

Banking 2020

DECEMBER 15, 2014

As pointed out in the UNC Kenan-Flagler Business School white paper Maximizing Millennials in the Workplace , millennials have grown up in a highly supervised, orchestrated environment as parents carefully strategized their exposure and involvement in various sports, activities and educational pursuits. Be transparent.

Millennials 58

Millennials Management How To social media 58

Insights on Business

JANUARY 22, 2016

Big data, mobility, social media and cloud computing are changing the way people live, work and think – and forcing banks to develop new strategies to meet ever-shifting customer expectations. Digital forces are transforming industries beyond recognition. Time is of the essence.

social media 70

social media Analytics Innovation Big Data 70

Insights on Business

JANUARY 22, 2016

Big data, mobility, social media and cloud computing are changing the way people live, work and think – and forcing banks to develop new strategies to meet ever-shifting customer expectations. Digital forces are transforming industries beyond recognition. Time is of the essence.

social media 70

social media Analytics Innovation Big Data 70

William Mills

JANUARY 19, 2017

In our white paper, How is the Evolution from Print to Digital Changing Fintech PR? Here are 3 ways , we further discuss how the rise of digital media has changed our approach to public relations. Digital media also provides the added benefit of more accurate metrics regarding the impact of earned media coverage.

Fintech 40

Fintech social media Industry Marketing 40

Insights on Business

SEPTEMBER 8, 2016

Potentially, it could even use the client’s public social media record to learn more about his or her personal preferences and experiences. This is what I mean by operating at a strategically lower cost. And it’s a much needed influx of innovation.

Study 70

Study social media Compliance Operations 70

Insights on Business

JANUARY 21, 2016

Big data, mobility, social media and cloud computing are changing the way people live, work and think – and forcing banks to develop new strategies to meet ever-shifting customer expectations. Digital forces are transforming industries beyond recognition. This is the time of the next generation bank. Time is of the essence.

social media 70

social media Analytics Innovation Big Data 70

FICO

MARCH 24, 2021

Clearly, the use of some of these data sources — particularly those related to social media and online activity — would not be permitted for credit decisions in some countries. For more information, see our white paper on “Can Alternative Data Expand Credit Access?”.

Data 59

Data social media Resources Examples 59